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J1M5 Boutique Ọrụ Bụ Isi: Nhazi Ime Ụlọ Ahịa Boutique by Various Associates

J1M5 Boutique Ọrụ Bụ Isi: Nhazi Ime Ụlọ Ahịa Boutique by Various Associates is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Bronz in Nhazi Ime Ụlọ na Ngosipụta Competition Category.


BronzIme Ụlọ· 2021

J1M5 Boutique Ọrụ Bụ Isi: Nhazi Ime Ụlọ Ahịa Boutique

by Various Associates

Client: Various Associates

Ihe Nrite A' Design Award nke Bronz Winner in Ime Ụlọ Category

Colors

The Design

About J1M5 Boutique Ọrụ Bụ Isi: Nhazi Ime Ụlọ Ahịa Boutique

Ihe E Dere N'akwụkwọ: J1M5 Boutique bụ ime ụlọ ahịa ejiji nke ọtụtụ akara aha nwere 266 mita kwaduru na Qingdao, China. Igbe njem (suitcase) bụ echiche ndu nke nhazi a. Ijiji ndị dị iche iche na-atụgharị 360 digrii n'ọkwa larịị, ma nwee ike imepe na imechi n'onwe ha, nke mere na nkeji ọ bụla nwere ike ịrụ ọrụ dịka ogidi, osisi ndị e ji ekokwasị uwe, igbe ejiji, ụlọ nnwale uwe ma ọ bụ windo ngosipụta. Ịkwaga ijiji ndị a na-agbanwe otu e hazichara ihe na ụzọ ndị a na-eji eme ihe ngosi (catwalk), na-ahapụkwa ohere n'ala maka mmemme mberede na obere nzukọ ndị nta akụkọ. E ji simenti dị nro na igwe steel na-adịghị agba nchara wuo elu ụlọ ahụ, nke na-ezobe ụzọ ndị ihe na-akwaga na ha, ọkụ, na igwe nzụ ikuku.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

J1M5 Boutique Ọrụ Bụ Isi: Nhazi Ime Ụlọ Ahịa Boutique meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na J1M5 Boutique Ọrụ Bụ Isi: Nhazi Ime Ụlọ Ahịa Boutique ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. J1M5 Boutique Ọrụ Bụ Isi: Nhazi Ime Ụlọ Ahịa Boutique na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The designers conceived J1M5 Boutique by taking "suitcase" as the design concept. The team combined the movable, flexible features of suitcase with the origin of multi-brand boutique, and at the same time took full account of spatial layout, circulation, colour palette and experiences, thereby working out unique spatial languages that blend logic with artistry.
Dimensions & Packaging
1. The cabinet can rotate 360 degrees at horizontal level.
2. The cabinet satisfies needs of multipul functions, including flexible brand display, flexible cloth rails, flexible fitting room mirrors and fitting rooms.
3. The ceiling hides complex systems behind, including cabinet moving tracks, spot lighting and air conditioning systems.
4. The lighting design shows a combination of ceiling light board and PC frosted materials.
And the area of project is: 266 square meter.
Tags
buyer shop, suitcase, reflections, fashion trends, changeable space, aesthetics, flexibility, fun
Production Technology
1. The cabinets are capable of rotating 360 degrees at horizontal level and being opened and closed casually. It has flexible cloth rails and fitting room mirror to form a multi-functional fitting room, which is made of livid wood materials.
2. The ceiling integrates with complex systems, including cabinet moving tracks, spot lighting and air conditioning systems. The ceiling is made from micro cement and stainless steel.
3. The lighting design shows a combination of ceiling light board and PC frosted materials.
Design Challenge
The ceiling is characterized by a sense of order and an structural aesthetic. It hides complex systems behind, including lighting, fire prevention system, and cabinet moving tracks, which are coordinated and integrated into a whole.
Research
Cabinets are made capable of rotating 360 degrees at horizontal level. Therefore, adjustment of a single structure will lead to the change of the entire space. Each combination of structures is a new presentation of functions and visual effects.
Inspiration
Based on the prototype of a single suitcase, various ways of use were worked out to satisfy different functions. It can be a column, a rail, a wardrobe, a fitting room, or even a display window.
This is a space with changeable structures. It can be either empty or full of columns. Various Associates broke the conventional imagination of all kinds of stores, and created a distinctive retail space for J1M5 based on functional demands and subversive design approaches.
Project Duration
The project started in April 2020 and finished in October 2020 in Qingdao, China.
Operation Flow
The position of columns can be adjusted to generate different catwalk routes and spatial patterns, so as to meet varying demands for catwalk shows. Columns are moved to two sides and combined as a matrix. In this way, the usable area of the space is maximized to serve a wide spectrum of events, such as pop-ups and small-scale press conferences of brands. All other functional areas in the store are distinctive and cater for daily shooting needs.
Team Members
Lead Designers: Dongzi Yang
Lead Designers: Qianyi Lin
Design Team: Bo Huang
Design Team: Meiyu Jiang
Image Credits
photo by: Feng Shao

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