Timing Sauce Ọrụ Isi: Ịkpaghasị Aha Ahịa nke Wai Ching Chan

Ihe emepụtara bụ Timing Sauce Ọrụ Isi: Ịkpaghasị Aha Ahịa nke Wai Ching Chan bụ onye meriri a na-asọpụrụ nke ukwuu nke 2022 Ihe Nrite A' Design Award nke Igwe na Udi Asọmpi Nhazi Eserese, Ịse Ihe na Nkwurịta Anya.

IgweEserese· 2022

Timing Sauce Ọrụ Isi: Ịkpaghasị Aha Ahịa

nke Wai Ching Chan

Onye Ahịa: Timing Sauce

Onye Meriri Ihe Nrite A' Design Award nke Igwe na Udi Eserese

10,455

Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #118426

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka Timing Sauce Ọrụ Isi: Ịkpaghasị Aha Ahịa

Ederede Akwụkwọ: Timing Sauce bụ ọrụ ịkpaghasị aha ahịa e mepụtara maka onye na-emepụta sọs. Ọrụ a gụnyere aha ọhụrụ nke ahịa ahụ, akara ngosi (logo), ngwugwu, na akụrụngwa e ji ere ahịa. Aha mbụ ahụ nke metụtara pasta adabaghị ihe ndị e re n'ezie, ya mere a họpụtara aha ọhụrụ. Akara ngosi ahụ eji ụdị eserese abstract nke na-egosi sọs na ihu na-amụ ọnụ ọchị. Nyocha agba duziri mmata agba e mesịrị iche, ebe e nwalere ọtụtụ ngwakọta agba iji gosipụta obi ụtọ na agụụ nri. E bipụtara mkpado ndị a n'elu waterproof glossy PVC, e mekwara ha n'ụdị ogo atọ maka karama nke 120, 150 na 180 millilitre.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Igwe

Timing Sauce Ọrụ Isi: Ịkpaghasị Aha Ahịa meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Timing Sauce Ọrụ Isi: Ịkpaghasị Aha Ahịa ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Timing Sauce Ọrụ Isi: Ịkpaghasị Aha Ahịa maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: Visual, Emotion, Stimulate Appetite.
Founder Lok wanted to rebrand her brand and increase sales and awareness. They desired to bring out joy and happiness when people saw the products. After researching the industry and competitors, they wanted to create an emotional connection with the designs. They tried to make the audience feel happy and yummy.

The brand name was Timing Pasta which was irrelevant to the existing products they were selling. Therefore, the first mission is to change the brand name to be more connectivity and unique.
Nha & Mkpuchi: Sauces Label size:
180ml, 193mmx52mm
150ml, 190mmx42mm
120ml, 165mmx50mm
Mkpado: Branding, Logo Design, Packaging, Visual Identity, Food, Sauce, Color
Teknụzụ Mmepụta: Label Material: PVC gloss label waterproof
Ịma Aka Imepụta: In the end, They came up with some color combinations, but the brown color was a little troubling since brown is not good for appetite (except chocolate). After we show to people, the results were positive.
Nchọpụta: They researched how to communicate with people through colors, it's tricky to use such a bold color in the food industry, so the research objectives are to pick and try different color combinations to deliver the right emotion/feeling in the right color. During the research, they found some data about the meaning of colors and tried to match different combinations, also need to consider the connection with the products.
Mkpali: In the beginning, Lok came to me and said she wanted to rebrand her brand and increase sales and awareness. They desired to bring out joy and happiness when people saw the products. After researching the industry and competitors, they wanted to create an emotional connection with the designs. They tried to make the audience feel happy and yummy.
Oge Ọrụ: Hong Kong