World of Rabbit Ọrụ Bụ Isi: Ime Ụlọ Ihe Atụ by Ke Rong

World of Rabbit Ọrụ Bụ Isi: Ime Ụlọ Ihe Atụ by Ke Rong is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Igwe in Nhazi Ime Ụlọ na Ngosipụta Competition Category.

IgweIme Ụlọ· 2021

World of Rabbit Ọrụ Bụ Isi: Ime Ụlọ Ihe Atụ

by Ke Rong

Client: Beijing Jinghe International Decoration Design Co., Ltd

Ihe Nrite A' Design Award nke Igwe Winner in Ime Ụlọ Category

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Colors

The Design

About World of Rabbit Ọrụ Bụ Isi: Ime Ụlọ Ihe Atụ

Ederede Akwụkwọ: Ụwa nke Ewi bụ ime ụlọ ihe atụ dị n'ụlọ ọrụ ahịa akụ na ụba dị na Mpaghara Shapingba, Chongqing. Ohere a kpuchie mita kwụrụ ọtọ iri asaa (70) ma soro isiokwu akụkọ ifo nke a haziri gburugburu ezinụlọ ewi. Agba doo anya na ụdị ihe egwuregwu na-egosi na nkuku ọ bụla, ebe ọ bụ na nwa bebi ọcha na-anọchite anya ndị enyi ọhịa nke onye nwe ụlọ dị n'echiche. E ji ọtụtụ ihe eji arụ ọrụ nwere ụdịdị terazzo iji zụta mkpa nhazi na arụmọrụ dị iche iche. Akwa mụrụmụrụ na-ekpuchi mgbidi ime ụlọ ihi ụra iji mepụta ọdịdị dị ka nrọ. A na-emezi otu ihe kachasị eji arụ ihe iji gbochie mmiri na ero, n'ihi na ihu igwe obodo ahụ na-egbu mmiri ma na-ada mmiri ozuzo.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

World of Rabbit Ọrụ Bụ Isi: Ime Ụlọ Ihe Atụ meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na World of Rabbit Ọrụ Bụ Isi: Ime Ụlọ Ihe Atụ ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ World of Rabbit Ọrụ Bụ Isi: Ime Ụlọ Ihe Atụ maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The colour of this case is bold, modelling also is full of tong qu, blend in fairy tale story as main line in the plan, as if every corner has the life trace of rabbit family. Various dolls in the room are used to simulate the owner's forest friends.
Dimensions & Packaging: The design area of the model room is 70 square meters, located in the sales office of the real estate project, which belongs to the different model room.
The model house is located in Shapingba District, Chongqing. The climate is humid, rainy, cloudy and frosty all year round. In order to avoid the influence of moisture on the design, most of the substrate is anticorrosive, mildew resistant treatment.
Tags: Model room, modern, interior, living space, rabbit, dream
Production Technology: In this project, many different materials with terrazzo texture were selected, and their different material properties meet different design and functional requirements.
Bedroom setting wall used clothes or the plush material that often appears on the bed, built the dreamy atmosphere of the bedroom.
Design Challenge: There are three main design difficulties in this design: one is the boundary between fairy tale and reality in our design direction, how to use the image of rabbit to simulate human life and arouse the resonance of the audience; Second, the same texture of different specifications of different performance of the material selection. Third, there are a lot of special-shaped surface modeling in space.
Research: In the design process, ordinary people's understanding of family is collected and integrated into our whole design concept. We use SU to build a model for simulation and verification, and finally arouse viewers' yearning for childlike innocence. In the whole design is not separated from life, more not separated from its commercial objectives, the use of design techniques, reflect the advantages of the house model and its commercial competitiveness.
Inspiration: The busy life of adults gradually lost the innocence of childhood.
The project was inspired by a public service announcement. In the ads, people of different races and professions stand in front of a mirror, reflecting their childhood selves. They danced in front of the mirror, doing strange things and laughing happily.
Designers will imagine themselves as a little rabbit, with great ideals, love its mother and father, and a lot of friends and family. Everything is so beautiful.
Project Duration: The project, built in Shapingba District of Chongqing, was completed in December 2020.
Operation Flow: After we received the task, we immediately went to the field trip to observe the geographical landform and cultural environment of the region. Then the design elements are combed to construct the conceptual scheme design. After the concept construction is complete, the design will be deepened and the design details will be dealt with. After the completion of the overall scheme, the construction will be carried out.
Image Credits: Photographer, Wang Xuelong, Far View Architectural Photography Studio, 2020