Treasure Box Chocolate Ngwugwu Chocolate by Mutian Yu

Treasure Box Chocolate Ngwugwu Chocolate by Mutian Yu is a highly esteemed winner of the very prestigious 2022 Ihe Nrite A' Design Award nke Igwe in Nhazi Nri, Ihe Ọṅụṅụ na Nkà Nri Competition Category.

IgweNkà Nri· 2022

Treasure Box Chocolate Ngwugwu Chocolate

by Mutian Yu

Client: Savannah College of Art and Design

Ihe Nrite A' Design Award nke Igwe Winner in Nkà Nri Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Treasure Box Chocolate Ngwugwu Chocolate

Igbe Chocolate bụ ngwakọta chocolate a na-ekpokọta n'ime ihe yiri igbe akụ̀ba. Ngwugwu a nwere ụdị chocolate ise dị iche iche, tinyere nkwụ, cranberry akpọnwụrụ akpọnwụ, kuki, jelly bean, na candy na-agbawa. Chocolate ọ bụla e mere ka ọ dịkwa ka obere igbe akụ̀ba, nke mere na mmeghe ya ọ bụla na-egosipụta ihe ọjụjụ dị iche. Igbe a dị 331.5 site na 71.5 ruo 58 millimeters n'ogologo, e ji usoro imepụta igbe onyinye dị elu emepụta ya, gụnyere imepụta efere, ibinye akwụkwọ nkechi, ịnyocha elu ya, na ijikọta ya. Ebumnobi ya bụ ime ka a na-eme mmemme obere oge ọñụ.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Treasure Box Chocolate Ngwugwu Chocolate meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Treasure Box Chocolate Ngwugwu Chocolate ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Treasure Box Chocolate Ngwugwu Chocolate maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Treasure Box Chocolate is a chocolate combo in the shape of a treasure box. Opening it is like going on a chocolate adventure. It’s full of surprises! Not only are there five different chocolates to choose from, but there are also nuts, dried cranberries, cookies, jelly beans, and Pop Rocks. Each bite is a burst of flavor, and you never know what you’ll get next!
Dimensions & Packaging: 331.5mm*71.5mm*58mm
Tags: Snacks, Interaction, Fun
Production Technology: High-end gift box manufacturing process: Step 1. Plate making. Step 2. Paper selecting. 3. Printing on wrapping paper. Step 4. Surface treatment. Step 5. Beer. Step 6. Mounting.
Design Challenge: The biggest challenge to me is the process of determining the shape of my chocolate. I have been tried different styles of "treasure box", and I wanted to keep the simplest but iconic one.
Research: Do we snack only for satisfying our appetite? Many times, snacks bring out more than that. We feel better by snacking when we are stressed or lonely; we celebrate by snacking when we are happy. The fact is that we are not seeking more calories but supplements for our emotions. Currently, on the global snack market is estimated to reach 491 billion dollars, and companies rarely consider the bond between emotions and snacks.
Inspiration: By focusing on the tiny joyful moments, people can enjoy their lives more. Eating chocolate is one of those moments. Different flavors of chocolate always make people feel curious, and tasting them is like taking a small adventure.
Project Duration: The project started in September 2019 and finished in November 2019 in Savannah, the United States.
Operation Flow: Each chocolate is in the shape of a treasure box. People can find different candies by opening them, just like detecting different treasures.
Image Credits: Image #1: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #2: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #3: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #4: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #5: Creator Mutian Yu, Treasure box chocolate, 2021.