Naive Blue Lab Oghere Ịse Foto by SIG Design

Naive Blue Lab Oghere Ịse Foto by SIG Design is a highly esteemed winner of the very prestigious 2022 Ihe Nrite A' Design Award nke Bronz in Nhazi Ime Ụlọ na Ngosipụta Competition Category.

BronzIme Ụlọ· 2022

Naive Blue Lab Oghere Ịse Foto

by SIG Design

Client: Naive Blue

Ihe Nrite A' Design Award nke Bronz Winner in Ime Ụlọ Category

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Colors

The Design

About Naive Blue Lab Oghere Ịse Foto

Naive Blue Lab bụ oghere ahụmịhe echiche ọhụrụ nke Naive Blue bidoro, ika na-enye ọrụ ịse foto. A na-amata mpaghara ndị nwere ọrụ dị iche iche site na agba, nke mere na oghere ọ bụla nwere nnwere onwe na mgbanwe, ma gosipụta mmetụta dị ọcha na ọkachamara nke ụlọ nyocha. A na-etinye ọtụtụ nkọwa Ntọala na ihe ndị mara mma, nke mere na a na-eme ka ogo nke oghere dị elu. Site na nhazi ọdịdị nke agwaetiti na mmegharị okirikiri, jikọtara ya na ihe ngosi mepere emepe na nke efu, ọ na-ewetara ndị ahịa ahụmịhe ohere na-agbanwe agbanwe.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Naive Blue Lab Oghere Ịse Foto meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Naive Blue Lab Oghere Ịse Foto ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Naive Blue Lab Oghere Ịse Foto na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The areas with different functions are distinguished by color, so that each space has independence and flexibility, and reflects the clean and professional feel of laboratory. A lot of detail Settings and exquisite materials are applied, so that the quality of the space has been enhanced.

Through the island-shaped layout and circular movement, combined with open and free exhibition, it brings customers a more flexible space experience.
Dimensions & Packaging: The space area is 85 ㎡.
Tags: photo shooting space, experience space, lab, future, clean
Production Technology: Many market research was carried out about target market and similar stores.
Design Challenge: While expressing the pure artistic sense of the space, it also adds retail function and reflects the professionalism of the brand and the space at the same time.
Research: Research objectives: target customers
Methodology: Market research, desktop research
Results: to know about the expectations of customers
Inspiration: Naive Blue Lab is the new conceptual experience space launched by Naive Blue, a brand providing photo shooting services. It represents a brand extension that is young, avant-garde, trendy, imaginative and creative. Here, customers can experience more innovative services and products first.
Project Duration: The project started in August 2019 and finished in December 2019.
Location of the project: 214-1, 2nd Floor, International Financial Center, Century Avenue, Shanghai, China.
Operation Flow: /
Team Members: Creative director：Ray Lee
Interior design：Xiaojuan Gu, Sheng Ye
Graphic design：cheeer studio
Rendering：Sheng Ye
Project management：Sheng Ye
Image Credits: Image#1-Image#5 Photographer: Naive blue