Oct Ohbay Usoro Nrịbama Ụzọ Ụzọ by Updesign

Oct Ohbay Usoro Nrịbama Ụzọ Ụzọ by Updesign is a highly esteemed winner of the very prestigious 2022 Ihe Nrite A' Design Award nke Igwe in Nhazi Eserese, Ịse Ihe na Nkwurịta Anya Competition Category.

IgweEserese· 2022

Oct Ohbay Usoro Nrịbama Ụzọ Ụzọ

by Updesign

Client: OCT Group

Ihe Nrite A' Design Award nke Igwe Winner in Eserese Category

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The Design

About Oct Ohbay Usoro Nrịbama Ụzọ Ụzọ

China, Shenzhen City, pasent 95 nke ndị bi na ya bụ ndị si mba ọzọ bịarutere n'akụkụ oke osimiri a dị ogologo ma dị warara n'ime afọ 30 gara aga. Ọ dị ka New York City, mana uto ngwa ngwa ya pụtara na ndụ na-agbasi ike. Obodo a kacha ọsọ ọsọ n'ụwa kwesịrị ime ihe na-eme ka enweghị nchebe nke ndị na-akwaga mba ọzọ dị mfe. Ogige ntụrụndụ mepere emepe na ọrụ a bụ ebe kacha ewu ewu maka ntụrụndụ na ogologo oke osimiri ya. A họrọla pebbles dị ka isiokwu nke usoro ihe nrịbama ka ọ na-emetụta ahụmahụ ndụ nke ndị na-akwaga mba ọzọ ma na-egosi akụkụ mmadụ nke obodo ahụ.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Oct Ohbay Usoro Nrịbama Ụzọ Ụzọ meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Oct Ohbay Usoro Nrịbama Ụzọ Ụzọ ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Oct Ohbay Usoro Nrịbama Ụzọ Ụzọ maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Both the civic park and the commercial space are of different types of operation and environment. They are juxtaposed and connected through the use of the interactive visual sign – sea waves and gravels. The cognition toward the complex's functions is unified.
Dimensions & Packaging: Material – Stainless Steel Baking Finish Type 316 2mm thick, Sign Board Size –2400mmX1230mmX215mm, Sign Board Base – 800mmX800mmX1300mm
Tags: Coastal, Signage, Park, Commercial, Hurricane, Waterfront
Production Technology: The outdoor sign boards, with an emphasis on the completeness and solidness of gravels, adopt the integrated design of assembling the main skeleton in factory in advance. This approach ensures the perfect presentation of signage, and is convenient for on-site assembly and maintenance. Moreover, it is resistant to the hurricane of over 12 levels in summer. The transparent messaging medium boards are illuminated in blue for navigation at night, expressing the ocean elements.
Design Challenge: The commercial architecture as well as several landmark buildings and structures, such as Ferris wheel and concert hall, are of different styles. The biggest challenge was to create a unified but unique wayfinding signage system that integrates itself into the surrounding environment by minimalism and to the greatest extent expresses the generousness visually.
Research: The location of the project is a coastal city, but spaces along the shoreline that are situated in downtown and offer opportunities to touch the sea are quite rare. After we analyzed the satellite map and the urban planning of the whole city, based on the on-site investigation on similar environments, the waterfront visual factors have been deemed as one of the citizens' common needs nowadays.
Inspiration: The coastal park in a tropical city integrates multifunctional spaces including high-end shopping mall and varied event places. The shoreline in downtown is approximately 80km, most of which is not suitable for waterfront activities. The park provides citizens with safe waterfront environment and experience of high quality. The wayfinding signage system is derived from sea waves and gravels, the coastal elements seen often locally, complementing citizens' expectation for coastal city.
Project Duration: February 2020 Bao’an District, Shenzhen, Guangdong, China
Operation Flow: The outdoor sign boards in the shape of gravels scatter throughout the park with a broad view, dotting the green land along the paths like on the beach. The interior sign boards are formed in the shape of sea waves, interlocking the geometrical building volumes like a flying spray at sea. When roaming from the seaside to the park, visitors could have a feeling that coastal elements are revealed everywhere.
Team Members: Zhang Yi（creative director）
Luo Xin （project manager）
Wen Yuehua（designer）
Image Credits: Updesign