Ihe emepụtara bụ Now Ọgbọ Ọzọ Igwe Kwụ Otu Ebe nke Woom bụ onye meriri a na-asọpụrụ nke ukwuu nke 2022 Ihe Nrite A' Design Award nke Ọlaọcha na Udi Asọmpi Nhazi Ụgbọ, Njem na Nnyefe.
ỌlaọchaỤgbọ· 2022
Now Ọgbọ Ọzọ Igwe Kwụ Otu Ebe
nke Woom
Onye Ahịa: Woom
Onye Meriri Ihe Nrite A' Design Award nke Ọlaọcha na Udi Ụgbọ
Onye Meriri Onyinye A Kwadoro
Nyochaa Ọnọdụ Onyinye maka #134929Nhazi a
Maka Now Ọgbọ Ọzọ Igwe Kwụ Otu Ebe
Site na woom ya Ugbu a, onye na-emepụta igwe kwụ otu ebe maka ụmụaka na ndị nọ n'afọ iri na ụma na Austria na-ewepụta igwe kwụ otu ebe obibi nke obodo mepere emepe nke na-adọrọ adọrọ ka ọ pụrụ iche: woom ọhụrụ ahụ bụ igwe kwụ otu ebe dị fechaa ma burukwa igwe kwụ otu ebe nke nwere ihe ọhụrụ na-eji ụkpụrụ ụlọ na jujuo. nwere atụmatụ pụrụ iche. N'ịtụ aka n'ụwa nke ndị ozi igwe kwụ otu ebe, woom Ugbu a na-ejikọta akwa n'ihu jikọtara ya na obere wiil ihu. Njirimara a abụghị naanị nkecha kamakwa ọ na-eme ka ịnya ụgbọ ala dị mma ma kwụsie ike mgbe ọ na-ebu ibu.
Nkwanye Ugwu
Maka Ihe Nrite A' Design Award nke Ọlaọcha
Now Ọgbọ Ọzọ Igwe Kwụ Otu Ebe meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Now Ọgbọ Ọzọ Igwe Kwụ Otu Ebe ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Now Ọgbọ Ọzọ Igwe Kwụ Otu Ebe bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.
N'azụ Nhazi a
Ngwugwu Mgbasa Ozi
Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.
- Àgwà Pụrụ Iche
- With its woom NOW, the Austrian manufacturer of bikes for children and teens is launching an urban lifestyle bike that is as eye-catching as it is unique: the new woom is a lightweight and fully loaded bike with a new take on frame architecture and packed with special features. In a nod to the world of bike messengers, the woom NOW combines an integrated front rack with a small front wheel. This feature is not only stylish but also makes for a safe and stable ride when carrying loads.
- Nha & Mkpuchi
- 1480 cm x 720 cm x 250 cm
- Mkpado
- convertible, extraordinary, unique, individual, flashy, functional, suitable for everyday life, modern
- Teknụzụ Mmepụta
- For the design we used moodboards and various murals to collect and visualize the requirements. We were not only going to various sketch phases but beforehands made extensive research on the needs of generation alpha. Not only bringing rational features into the design, but also really working on the emotional facts. Like that teens want to express themselves which lead us for example to the identity board. A framebag where they can show their thoughts or even a little protest.
- Ịma Aka Imepụta
- "A lot of woom customers wanted a bike that was perfectly tailored to the day-to-day mobility needs of their kids. We responded with the woom NOW. It's a cool bike for the city that lets kids get where they need to go by bike," says Matthias Leite-Guertner, the head of the Product Design team, "even when they've got a backpack, groceries or a duffle bag." woom NOW product manager Raffael Zimmel adds, "We wanted to make a bike that was as cool as a mountain bike but was perfectly suited to the big city."
The team of developers tinkered for more than two years and thought about the requirements for a new generation of urban bikes. "Good load-carrying options, good mudguards to keep clothes clean, and good lighting that's always available and doesn't need charging.
Matthias Leite-Guertner: "The challenge was not being biased by what solutions are already existing and truly finding new answers to problems unsolved by competition: that’s the key to real innovation.
Our team made lot of testing and produced prototypes for creating a proof of concept (early stage rideable prototypes). We made also extensive testing with children at any given moment during development.
We hat to overcome doubts and reservations for a solution that is controversial and unusual.
Our aim was making a product that is affordable, yet lightweight and shows high quality. This is always a challenge to tackle. Strict laws and bicycle standards do their rest." - Nchọpụta
- Research was a fundamental part in designing an urban oriented kids bicycle that lead into creating a new category on the market. Extensive Competitor Analysis led to discover that most bikes on the market are converted bicycles but not designed from the ground up. Further Interviews of Stakeholders (Dealers, Customers, Industry Experts) aimed at solving problems (transport of schoolbag) fulfilling needs and kids desires (lifestyle, cool look, customizability).
- Mkpali
- A lot of woom customers wanted a bike that was perfectly tailored to the day-to-day mobility needs of their kids. We responded with the woom NOW. It's a cool bike for the city that lets kids get where they need to go by bike. We're focusing on urban youth who put a high premium on freedom and independence.
Generation Alpha:
Born when iPad was launched
Children of Millennials
positive pester power
tech-enabled creativity
Digital Masters
showing signs of being the new old fashioned - Oge Ọrụ
- This bicycle was designed in Austria, the project was carried out for 2 years.
- Usoro Ọrụ
- The woom NOW gives riders aged 6 to 14 years a revolutionary urban lifestyle bike. It is equipped with a versatile front rack that supports baggage of up to 10 kg, hydraulic Flatmount disc brakes and wide balloon tyres. The smaller front wheel ensures a low centre of gravity to provide stability and control over the bike. It has a versatile front rack for loads of up to 10 kg; additional bike accessories can be attached on each side.
- Asụsụ Foto
- woom GesmbH
Nkwado
Nyochaa Karịa Designers.org
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