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Mass Series Sumi Limited Nchịkọta Arịa Ụlọ by Canuch Inc.

Mass Series Sumi Limited Nchịkọta Arịa Ụlọ by Canuch Inc. is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Ọlaedo in Nhazi Ngwá Ụlọ Competition Category.


ỌlaedoNgwá Ụlọ· 2023

Mass Series Sumi Limited Nchịkọta Arịa Ụlọ

by Canuch Inc.

Client: Fil Studios

Ihe Nrite A' Design Award nke Ọlaedo Winner in Ngwá Ụlọ Category

Colors

The Design

About Mass Series Sumi Limited Nchịkọta Arịa Ụlọ

Mass Series Sumi Limited bụ nchịkọta arịa ụlọ nke gụnyere oche iri nri, oche izu ike, tebụl kọfị, oche mkpirisi abụọ na ihe nkonye uwe. Ihe ọ bụla na-ejikọta okpokoro ígwè na osisi cedar a kwachara nke ọma nke e si n'osisi ochie nweta. A na-eji usoro ọdịnala akpọ cedar ahụ ọkụ nke na-eme ka o sikwuo ike ma na-egosipụta ahịrị osisi ya nke ọma, na-emepụta elu ojii na-egbu maramara nwere udidi dị ụkọ. Njedebe gbara ọchịchịrị a na-ezo aka na Noyaki, bụ ọkụ a na-agba n'ala ahịhịa nke mpaghara Aso, ebe ndị mmadụ na okike bikọtara ọnụ. Usoro a bụ naanị nkeji 25 kwa afọ.

The Recognition

About the Ihe Nrite A' Design Award nke Ọlaedo

Mass Series Sumi Limited Nchịkọta Arịa Ụlọ meriri A' Design Award nke Ọlaedo, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa mbụ, dị ịtụnanya ma pụtara ìhè. Ndị meriri na Ọlaedo bụ ihe e kere eke dị oke ọhụrụ, nwere ọhụụ ma na-egbu maramara nke na-egosipụta ọgụgụ isi, amamihe na nka nke ndị designer ha. A na-atụ anya na Mass Series Sumi Limited Nchịkọta Arịa Ụlọ ga-abụ ihe e mepụtara kacha enweta otuto, na-edu ọnọdụ ma bụrụ ihe ncheta nke na-enye uru na-adịbeghị mgbe ọ bụla. Design a meriri A' Design Award nke Ọlaedo bụ ọrụ dị ebube, a na-asọpụrụ nke na-erite uru buru ibu ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Mass Series Sumi Limited Nchịkọta Arịa Ụlọ na-eweta mmetụta ọchịchọ siri ike, na-akpali agụụ, na-akwado nzụlite ihe ma na-adọrọ anyị adọrọ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The series uses steel frame and generously planed-down cedar. What makes this series so special and profound is that the best part of old cedar trees is used and prepared by skilled woodcraft men. Clean-cut design with smoothly planed cedar and elegantly prepared steel frame urges you to touch and feel it.
Dimensions & Packaging
Dining chair W590mm x D670mm x SH420mm x AH610mm
Lounge chair W605mm x D680mm x SH365mm x AH510mm
900 Coffee table W900mm x D900mm x H450mm
Handle stool W380mm x H450mm
4Leg stool W380mm x D380mm x H450mm
Coat Hanger W450mm x D450mm x H1600mm
Tags
Furniture, Kumamoto, FIL, FIL STUDIOS, MASS Series
Production Technology
Unique texture created by charred cedar
It is a traditional method to charred cedar to make durable furniture. The process involves skills and experience to bring out cedar defined grains just right. This is what produces the unique texture and rare finish to the furniture.
Design Challenge
Charred inky black represents the culture
Cedar is charred to gain glossiness and organic feature with defined grains. Charred colour reminds us of noyaki. It represents Aso history and beauty of harmonic lifestyle with nature.

Unique texture created by charred cedar
It is a traditional method to charred cedar to make durable furniture. The process involves skills and experience to bring out cedar defined grains just right. This is what produces the unique texture and rare finish to the furniture.
Research
Brand is based in Minami-Oguni, Kumamoto prefecture. Minami-Oguni is a town located to the north of Aso caldera which has an active volcano to this day. Aso caldera is internationally famous and about 50,000 people call it home. Rather than just making products, Brand came about with an ambition to protect and preserve the landscape and natural resources that communities cherished and harness it for future generations.
Inspiration
Sumi limited is designed to express the unique Aso experience, where people and nature coexist and press on together in a majestic yet harsh volcanic environment, along with the seeds of life sprouting from the inky black world of Noyaki.
Project Duration
The project started in April 2019 in Kumamoto and finished in July 2020 in Tokyo Japan, and was exhibited in Designart Tokyo in 2020.
Operation Flow
Sumi limited is designed to express the unique Aso experience, where people and nature co-exist and press on together in a majestic yet harsh volcanic environment, along with the seeds of life sprouting from the inky black world of Noyaki. This series is limited to 25 units sold annually. The number is based on the 25 Oguni cedar saplings which were granted in the Edo period to grow forests.
Patents
Copyrights belong to FIL, 2022.
Team Members
Strategic Planner:Genki Imamura
Project Manager:Kentaro Kanayama
Art director:Ryosuke Tomita
Public Relation:Masahiro Ryohara
Interior & Furniture design:Yosuke Kinoshita
Interior & Furniture design:Yusuke Noguchi
Digital Creative Director:Hiroki Noma
Creative Developer:Misato Daikuhara
Creative Developer:Kenta Toshikura
Photographer:Haruki Anami
Photographer:Kenichi Aikawa
Image Credits
Main Image #1 Photographer:Kenichi Aikawa
Optional Image #1 Photographer:Kenichi Aikawa
Optional Image #2 Photographer:Kenichi Aikawa
Optional Image #3 Photographer:Kenichi Aikawa
Movie : Haruki Anami
Optional Image #4 Photographer:Kenichi Aikawa

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