Tongming Vision Correction Akara ngosi by Kuaiyu Tang

Tongming Vision Correction Akara ngosi by Kuaiyu Tang is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Eserese, Ịse Ihe na Nkwurịta Anya Competition Category.

ỌlaọchaEserese· 2023

Tongming Vision Correction Akara ngosi

by Kuaiyu Tang

Client: Shanghai Tongming Vision Correction Center

Ihe Nrite A' Design Award nke Ọlaọcha Winner in Eserese Category

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Verified Award Winner

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Colors

The Design

About Tongming Vision Correction Akara ngosi

Tongming Vision Correction bụ akara ngosi e mepụtara maka ụlọ ọrụ na-edozi anya nke ndị ntorobịa na ụmụaka. Aha Tongming pụtara mkpụrụ anya na ìhè, ya mere e ji mkpụrụ anya mee ihe dị ka isi ihe nrụpụta. E doziri mkpụrụ anya atọ nwere ogo ịhụ ụzọ dị iche iche n'usoro na-egosi usoro ndozi site na ihe na-adịghị edo anya ruo na nke doro anya. E ji akara ngosi ahụ mee ihe na kaadị azụmahịa, akwụkwọ ndetu na akwụkwọ mgbasa ozi. E biri kaadị azụmahịa na ihe ndị a na-eji kwa ụbọchị n'akwụkwọ pụrụ iche, ebe akwụkwọ mgbasa ozi na-eji ihe onyonyo e ji eme ihe n'èzí.

The Recognition

About the Ihe Nrite A' Design Award nke Ọlaọcha

Tongming Vision Correction Akara ngosi meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Tongming Vision Correction Akara ngosi ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Tongming Vision Correction Akara ngosi bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Dimensions & Packaging: Size of business card, width 90mm x height 55mm, size of note, width 210mm x height 285mm, etc
Tags: Logo design, business card design, memo design, poster design, website design, etc
Production Technology: The business card and the casual set are special paper, and the poster uses outdoor photo materials.
Design Challenge: To develop a project, the enterprise name is very important and needs to be more relevant to the industry. Generally speaking, it is very difficult to challenge the enterprise name and industry. The design should be internationalized according to the form and style as much as possible to capture the symbols in the industry,
Research: The center relies on the latest ophthalmic technology of Tongren Hospital, according to the principle of "three linkage" of binocular vision, uses pure physical training methods, and does not inject, take medicine, or touch the eyes. It is safe and risk-free. It is specialized in correcting myopia, hyperopia, amblyopia, astigmatism, and squint of young people. The technology is advanced and the effect is remarkable.
Inspiration: Tongming Vision Correction Center is a national chain organization specialized in correcting the vision of young people and children.
The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Project Duration: The longest time of the project is spent on the logo. The purpose is very clear. A good image system is required. First, a good logo is needed. Then, the development of graphics is assisted. Then, some evolution and plasticity are done. The whole time can be completed in half a month.
Operation Flow: The project took half a month to complete.
Team Members: Kuaiyu Tang