ReForm Plastic Nhazi Njirimara Ụlọ Ọrụ by Giang Nguyen

ReForm Plastic Nhazi Njirimara Ụlọ Ọrụ by Giang Nguyen is a highly esteemed winner of the very prestigious 2024 Ihe Nrite A' Design Award nke Bronz in Nhazi Eserese, Ịse Ihe na Nkwurịta Anya Competition Category.

BronzEserese· 2024

ReForm Plastic Nhazi Njirimara Ụlọ Ọrụ

by Giang Nguyen

Client: ReForm Plastic

Ihe Nrite A' Design Award nke Bronz Winner in Eserese Category

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Verified Award Winner

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Colors

The Design

About ReForm Plastic Nhazi Njirimara Ụlọ Ọrụ

ReForm Plastic bụ ụlọ ọrụ nwere mmasị na ọdịmma ọha nke nwere isi ụlọ ọrụ ya na Vietnam, nke tinyere onwe ya n'idozi nsogbu mkpofu plastik, ịkwalite ọdịmma ndị ọrụ na-achịkọta mkpofu na-enweghị usoro, na ịkwalite akụ na ụba na-agbagharị site n'imepụta ngwá ụlọ na mbadamba e mere site na mkpofu plastik emegharịrị. A na-ejikọta ụdị elu mbadamba ReForm Plastic pụrụ iche nke ọma n'ime njirimara akara ụlọ ọrụ ahụ. Ka ụlọ ọrụ ahụ na-aga n'ihu na-arụpụta mbadamba ọhụrụ, ọba akụ akara ya na-eto ma na-agbanwe, na-emepụta nchịkọta ihe nhazi dị ike ma jikọta ọnụ maka ọrụ okike.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

ReForm Plastic Nhazi Njirimara Ụlọ Ọrụ meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na ReForm Plastic Nhazi Njirimara Ụlọ Ọrụ ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. ReForm Plastic Nhazi Njirimara Ụlọ Ọrụ na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ReForm Plastic is a Vietnam-based social enterprise dedicated to solving the plastic waste problem, improving the livelihood of informal waste workers and promote circular economy by producing furnitures and boards from recycled plastic waste. The brand identity is built upon the surface texture the plastic boards - so as long as new boards are made, the brand asset library will keep expanding and create a “generative” and cohesive library of design materials to work with.
Tags: plastic waste, brand identity, social impact, recycled, furnitures
Design Challenge: The creative challenge for ReForm Plastic's brand identity redesign comes from the fast-growing development of the brand. ReForm Plastic opened their first pilot facility in early 2020 and has been expanding rapidly without a cohesive brand identity - this poses the challenge of redesigning without compromising the brand's image in the public eyes.
Inspiration: The design inspiration comes from the goal to create an authentic brand identity that resonates with core values of the brand as well as represents the brand products, combined with a thorough observation of the surfaces of ReForm Plastic boards. Once we know what the design should communicate, how it should be communicated, the design process became much more straight-forward.
Project Duration: The project was started in July 2021 and finished in October 2021.
Team Members: Giang Nguyen
Image Credits: Hieu Nguyen

Read the Press Release