Shazhou Youhuang Ogige Omenala by Senem Cennetoglu is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Ọlaedo in Nhazi Owu Ụlọ na Ọrụ Ala na Ụlọ Competition Category.
ỌlaedoAla na Ụlọ· 2023
Shazhou Youhuang Ogige Omenala
Client: Senem Cennetoglu
Ihe Nrite A' Design Award nke Ọlaedo Winner in Ala na Ụlọ Category
Verified Award Winner
Verify Award Status for #148954The Design
About Shazhou Youhuang Ogige Omenala
Shazhou Youhuang dị na Zhangjiagang, n'akụkụ osimiri Yangtze, n'akụkụ ụlọ ọrụ mmepụta ihe dị ugbu a. Nhazi ọhụrụ ahụ gụnyere ụlọ ọrụ ndị na-arụ ọrụ mmepụta ihe mgbe ha na-aghọ akara ala. Ebe njem nlegharị anya nke ụlọ ọrụ mmepụta ihe, gburugburu ebe ntụrụndụ, dabere na ngwakọta nke ihe owuwu ụlọ Jiangnan na abstractions ụkpụrụ ụlọ China ọgbara ọhụrụ. Ụzọ azụmahịa dị iche iche, nke nwere ọrụ omenala ọgbara ọhụrụ, ụlọ ọrụ mmepụta ihe ọhụrụ, na-eme ka ọ bụrụ akụ na ụba, ọha na eze na ụkpụrụ ụlọ bụ isi obodo.
The Recognition
About the Ihe Nrite A' Design Award nke Ọlaedo
Shazhou Youhuang Ogige Omenala meriri A' Design Award nke Ọlaedo, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa mbụ, dị ịtụnanya ma pụtara ìhè. Ndị meriri na Ọlaedo bụ ihe e kere eke dị oke ọhụrụ, nwere ọhụụ ma na-egbu maramara nke na-egosipụta ọgụgụ isi, amamihe na nka nke ndị designer ha. A na-atụ anya na Shazhou Youhuang Ogige Omenala ga-abụ ihe e mepụtara kacha enweta otuto, na-edu ọnọdụ ma bụrụ ihe ncheta nke na-enye uru na-adịbeghị mgbe ọ bụla. Design a meriri A' Design Award nke Ọlaedo bụ ọrụ dị ebube, a na-asọpụrụ nke na-erite uru buru ibu ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Shazhou Youhuang Ogige Omenala na-eweta mmetụta ọchịchọ siri ike, na-akpali agụụ, na-akwado nzụlite ihe ma na-adọrọ anyị adọrọ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Located 90 minutes away from Shanghai, the site is adjacent to the existing factory complex in Zhangjiagang, along the Yangtze river.
The new plan includes facilities that are serving production while becoming an architectural landmark. An industrial tourism destination, a leisurely environment, based on a combination of Jiangnan architecture elements and the modern Chinese abstractions. A various commercial street, with modern cultural functions, innovative industrial facilities, making it economically, socially and architecturally the highlight of the city. - Dimensions & Packaging
- Project Size (surface area of new / existing construction): New construction area: 24,000M2
Program(s):
1. Museum: 5000m2
2. Wine aging warehouse/ workshops: 6000m2
3. Traditional wine village exhibition: 1500m2
4. Restaurants: 5000m2
5. Retail/ shopping: 1500m2
6. Exhibition/ display: 2500m2
7. Tourism functions: 1000m2
8. Library: 1500m2 - Tags
- Industrial, tourism, culture, mixed use architecture, exhibition, museum, winery
- Design Challenge
- The project manifests the noble vision of "Shazhou Youhuang" as representative of the culture of yellow rice wine in Jiangnan to become a first-class brand, leading the industry with an architectural benchmark, otherwise historically known for sprawling warehouses and disconnected buildings strewn across the landscape.
From the abstraction of traditional architectural language and elements, the project reflects the memory of the iconic walls inspired by the historic hui style houses, water features and landscape elements, lane dimensions, signature colors of exterior facades and roofing details, openings, and rhythms…all reminiscent of the Jiangnan old town characteristics. - Inspiration
- The biggest design inspiration was to demonstrate and protect the heritage of Chinese yellow rice wine while expressing the history, culture, and production techniques of the Su tradition. The project, a blend of traditional and abstract modern architectural features with distinct characteristics of yellow rice wine, is now a cultural, scenic spot, bringing generations of people together. A cultural experience, through a contemporary transition of the traditional experience, rich with heritage and poetic nostalgia.
- Project Duration
- Date of completion of construction: 2021.11
Date of completion of design work: 2018.11
Zhangjiagang, China - Patents
- Product Name: Gate Tower of ShaZhou YouHuang Cultural Park
Registration number: 苏作登字-2021-F-00242097
Authors: Huang Tingming and Senem Cennetoglu
Creative Completion Date: 202-10-23
Category: Fine Arts
Copyright Owner: Jiangsu Zhangjiagang Brewing Co., Ltd.
Date of Registration: 2021-09-01 - Image Credits
- All images: Curtesy of Shazhou Youhuang Cultural Industry Development Co., Ltd. and
All images: Photographer Aaron&Rex
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