Birdy Ọrụ Bụ́ Isi: Ngwa Olu by Leijing Zhou and Xin An

Birdy Ọrụ Bụ́ Isi: Ngwa Olu by Leijing Zhou and Xin An is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Igwe in Nhazi Ngwá Ọrụ Ụda na Ngwá Ụda Competition Category.

IgweNgwaahịa Ụda· 2023

Birdy Ọrụ Bụ́ Isi: Ngwa Olu

by Leijing Zhou and Xin An

Client: Zhejiang University

Ihe Nrite A' Design Award nke Igwe Winner in Ngwaahịa Ụda Category

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The Design

About Birdy Ọrụ Bụ́ Isi: Ngwa Olu

Ihe E Dere N'akwụkwọ: Birdy bụ ngwa olu nwere mkpanaka njikwa e mere n'ụdị nnụnụ, nke na-eme ka a ga-eji aka jikwaa ọkpọlọ egwu. Akụkụ ala ya bụ ngwa olu ụdị kọn nwere ngwa ike abụọ nke 5W na amplifaịa klaasị D nwere ọwa abụọ. Ihe mmetụta joystick dị n'elu kọn ahụ na-achọpụta mmegharị nnụnụ ahụ n'akụkụ abụọ. Ịkwagharị nnụnụ ahụ n'ihu ma ọ bụ n'azụ na-edozi olu ike, ebe ịkwagharị ya n'aka ekpe ma ọ bụ n'aka nri na-ahọrọ egwu bu ụzọ gaa n'ihu ma ọ bụ nke gara aga. Birdy na-arụkwa ọrụ dịka onye enyemaka ụlọ ọma nke na-aza mkpu nnụnụ. E chepụtara ọrụ a ka o wuo njikọ obi na nke sitere n'ọdịnala n'etiti mmadụ na teknụzụ.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Birdy Ọrụ Bụ́ Isi: Ngwa Olu meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Birdy Ọrụ Bụ́ Isi: Ngwa Olu ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Birdy Ọrụ Bụ́ Isi: Ngwa Olu maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Birdy provides a more engaging way to control music playback. With its bird-shaped game stick, users can interact with their music in a unique and interesting way, making the experience feel more natural and intuitive. Designed to emulate the experience of touching and interacting with a live creature, Birdy provides a refreshing departure from traditional, lifeless speakers.
Dimensions & Packaging: The full height of the product is 316mm. The bottom cone speaker is 250mm high and the maximum diameter is 142mm.
Tags: Speaker, Emotional design, Bird, Bionics, Natural
Production Technology: The speaker features two 5W drivers with a dual-channel class D amplifier. On the top of the cone is a joystick sensor that detects the movement of the bird above it in both XY axes, thus controlling the music playback.
Design Challenge: The biggest challenge of the design is how to give an emotional connection to a technological artifact. We were inspired by the interaction between humans and birds, where birds have a natural connection to music. This led us to design Birdy, a speaker that offers a more natural and intuitive way to interact with technology, bridging the gap between the digital and physical worlds.
Research: People communicate emotionally with their pets and we have studied various interactions between people and their pets and found that we were inspired by the interaction between humans and bird pets, where on the one hand birds have a natural connection to music and on the other hand their physical interaction between human and birds can be extracted as a way to control the music.
Inspiration: The design of Birdy is inspired by the way bird breeders often stroke and interact with their pets. The bird is located at the top and the bottom is a conical speaker. It is designed to foster emotional connections between users and the device, creating a more natural and seamless user experience.
Project Duration: The project started in March 2021 in Qingdao and finished in September 2022 in Ningbo.
Operation Flow: Users can control their music playback by swinging the bird-shaped game stick at the top, similar to a joystick. Swinging the bird backward or forward adjusts the volume, while swinging it left or right skips to the previous or next song. Additionally, Birdy is also a smart home assistant that responds to different bird calls.
Team Members: Leijing Zhou
Xin An
Image Credits: Xin An