Car Box Igbo Ọrụ: Igbe Nchekwa Trunk by Andrew Chu

Car Box Igbo Ọrụ: Igbe Nchekwa Trunk by Andrew Chu is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Igwe in Nhazi Akụkụ Ụgbọ, Ihe Mgbakwunye Ụgbọ Ala na Ngwaahịa Nlekọta Competition Category.

IgweIhe Mgbakwunye Ụgbọ· 2023

Car Box Igbo Ọrụ: Igbe Nchekwa Trunk

by Andrew Chu

Client: Shooco°

Ihe Nrite A' Design Award nke Igwe Winner in Ihe Mgbakwunye Ụgbọ Category

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The Design

About Car Box Igbo Ọrụ: Igbe Nchekwa Trunk

Ederede Akwụkwọ: Car Box bụ igbe nchekwa a na-apịaji emere maka trunk ụgbọ ala. Ụdịdị trapezoidal ya na-eso akụkụ dị ihe dịka ogo iri asatọ nke oche azụ, nke mere na igbe ahụ dabara na trunk ma jiri ohere efu nke a na-ahapụkarị. Mkpuchi na-adaba ala nke aka bụ mgbaaka egbe siri ike na-ejide, nke na-enye ndị nọ n'oche azụ ohere iru ihe echekwara mgbe ha na-anya ụgbọ ala. Ahụ igbe ahụ bụ nke e ji polypropylene gbasapụrụ mee, nke bụ ihe ọkụkụ dị mfe nke na-eguzogide mgbagbu na enwere ike ịgbanwe ọzọ mee ya ihe ọzọ. Mkpọchi na-apịaji dị n'akụkụ ọ bụla na-enye ohere ịkpọkọta ma ọ bụ pịaji ya n'ime sekọnd ise na-enweghị mmetụta ngwa ọ bụla.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Car Box Igbo Ọrụ: Igbe Nchekwa Trunk meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Car Box Igbo Ọrụ: Igbe Nchekwa Trunk ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Car Box Igbo Ọrụ: Igbe Nchekwa Trunk maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A title angle about 80° of the rear seats of SUV causes a waste of some space when the vehicle storage box for trunk is used. User’s experience may be compromised by tumbling box on bump roads, because the box cannot fit to the vehicle.
This trunk storage box is specially designed in a trapezoidal shape to fit the angle of rear seats and maximizes the use of space in trunk.
The box opened with magnetic and flip-down lid fits more car models and make it easier for rear seat occupants to access the desired articles while driving.
Dimensions & Packaging: When used: 65cm*30cm*34cm
When folded: 65cm*34cm*10cm
Weight: 998g
Its handling and assembly are friendly to female users
Tags: Storage box，Vehicle storage box for trunk，Foldable storage box，Car supplies，Portable box
Production Technology: EPP, the abbreviated term of Expanded polypropylene, is a short name for new foamed plastic. The unique properties render it available as a fast-growing, eco-friendly new cushioning and insulation material that can be recycled and reused. It has been extensively used in car bumpers and bumper guard linings, as well as in a growing number of innovative products such as mother and baby products, safety seats, children's furnishings.
Design Challenge: We are motivated to identify the neglected zones, make these zones more user-friendly and serve the needs of car owners at different ages. This product is required to be light, portable and easily assembled with perceived safety. As a result, we should not follow the veins of traditional storage boxes to design this car product, and how to design against the specific needs of users and make them surprised is considered the biggest challenge.
Research: Chinese car buyers ranging from young to middle-aged and elderly consumers prefer SUV than sedans. We interviewed some car owners and found they chose to buy SUVs for larger space. Despite this, there is still inadequate effective space in car, even if you have sorted out items the box, after driving a while, you have to sort out items again. Understanding these pain points help us modify this work.
Inspiration: As a frequently used storage space, the vehicle storage box for trunk is often perceived not enough for use, a factor driving many consumers to prefer buying SUV. Traditional storage box cannot adapt to the owners’ needs in all aspects and disregard the influence of the interior space. We are inspired to make use of the neglected space and impact-resistant materials, delivering a better experience to user.
Project Duration: The project was conceived in Shanghai in June 2022
entered the design phase in Hangzhou in August 2022.
entered the volume production in Changzhou in March 2023
and scheduled to be available for online sales in April 2023
Operation Flow: Each side is designed with folding clasp, assembled and folded within five seconds without aid. Once folded, little space is occupied, the front lid is opened and closed with a strong magnet, and there is no lock catch. The simple design surprisingly provides a higher level of safety and even in case of danger, user will not be threatened by any impact.
Team Members: Shen Jin、Chu Wanjun、Zhao Ran、Xu Jie