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Void Usoro Imewe Jikọtara Ọnụ by Hanna Park

Void Usoro Imewe Jikọtara Ọnụ by Hanna Park is a highly esteemed winner of the very prestigious 2024 Ihe Nrite A' Design Award nke Bronz in Nhazi Eserese, Ịse Ihe na Nkwurịta Anya Competition Category.


BronzEserese· 2024

Void Usoro Imewe Jikọtara Ọnụ

by Hanna Park

Client: Void

Ihe Nrite A' Design Award nke Bronz Winner in Eserese Category

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Colors

The Design

About Void Usoro Imewe Jikọtara Ọnụ

Void na-akọwa ihe ndị a: Ihe na-adịghị adị, ihe tọgbọrọ chakoo na-enweghị ihe ọ bụla, ma ọ bụ oghere dị otú ahụ. Void na-eweta ọnọdụ ọhụrụ nke imewe okike site n'atụmatụ jikọtara ọnụ site na nhazi ruo na mmejuputa ya. Imewe dakọtara na oge a pụtara oghere na-ewu ewu nke yiri ka ejupụtara na echiche na-enweghị ngwụcha. Imewe Void bụ nke na-anọpụ iche ma na-enye ndị na-azụ ahịa ohere igosipụta onwe ha. Anyị bụ onye mmekọ okike na-eme atụmatụ ma na-emepụta ahụmahụ akara azụmaahịa.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Void Usoro Imewe Jikọtara Ọnụ meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Void Usoro Imewe Jikọtara Ọnụ ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Void Usoro Imewe Jikọtara Ọnụ na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Void is a word that refers to non existent, empty with nothing or such a space.
Void proposes a new positioning of creative design
with an integrated strategy from planning to practice,
a design that breathes with the times and trends as if filling this space with unlimited imagination.
Dimensions & Packaging
Void maintains consistency in the brand identity and expresses it as an expanded motif to reflect personality.
Void logotype uses a sans-serif font to create a clean, modern feel.
Minimal straight lines and the curve of the I are in harmony with the overall visual balance.
Void uses clear and vibrant colors and uses novel combinations as a color system.
With this color system, you can maintain a vibrant, clear tone and manner of Void.
Tags
Void, Book design, Brand identity, Creative
Production Technology
Void is a platform that goes beyond simple design and makes various brands more valuable.
We pursue a minimalist design so that each product can stand out within the Void platform.
We seek diversity of expression through flexible design that can be expanded across a variety of brands.
We establish a modern and progressive design tone and manner to express a trendy image.
Design Challenge
In order to create Void unique visual characteristics, we went through a lot of trial and error in the process of developing a graphic motif symbolizing void. By using the strokes associated with the brand slogan, Unobtrusive design, as a motif, the intersection of customer benefits and values ​​is expressed through an image.
Research
Using a brand identity system consistently increases trust and recognition of your brand and sets you apart from the competition.
It also ultimately builds trust in your brand message.
Void provides ample experiences to amplify creativity and imagination in the space where the customer’s space and Void’s space meet.
Inspiration
Good design does not attract unnecessary attention.
Void design is neutral and
Allowing consumers to express themselves leave space empty.
Void is a creative partner who plans and designs a brand experience.
Project Duration
Void brand project was carried out from September 2021 to August 2022, and the trademark registration and patent appeared in September 2022.
Operation Flow
Companies plan and develop service brands or product brands and inform customers of their differentiated value through various communication media..
In order to create a consistent brand experience, the essential elements of the brand that play a central role must be defined.
We first define the brand's values.
What is our brand identity?
What kind of image should our brand be remembered by people?
Void provides customers with a new platform through these experiences.
Team Members
Art Director : Hanna Park
Designer : Hyesu Lim
Designer : Yura Lee
Designer : Jonghwan Kang
Designer : Seohee Lee
Designer : Jieun Choi

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