Ihe emepụtara bụ RE MAX Daelim Kit Brochure nke Sang Ryu bụ onye meriri a na-asọpụrụ nke ukwuu nke 2024 Ihe Nrite A' Design Award nke Bronz na Udi Asọmpi Nhazi Mbipụta na Mgbasa Ozi Ebipụtara.

BronzMbipụta· 2024

RE MAX Daelim Kit Brochure

nke Sang Ryu

Onye Ahịa: RE/MAX Daelim

Onye Meriri Ihe Nrite A' Design Award nke Bronz na Udi Mbipụta

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Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #155961

Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka RE MAX Daelim Kit Brochure

E mere kit brochure a maka RE MAX Daelim, onye nwetara ikike ọhụrụ nke ụlọ ọrụ ala na ụlọ mba ụwa, Real Estate Maximums (RE MAX), na South Korea. Ọ gụnyere mbipụta asụsụ abụọ n'asụsụ Korean na Bekee yana folda faịlụ maka ịkwalite ọrụ ire ahịa nke ndị na-ere ala na ụlọ nye ndị ahịa nwere ike ịbụ. Site n'imekọrịta ọrụ ya na ndị na-ere ala na ụlọ, onye chepụtara ihe ahụ jikwara nzikọrịta ozi akara maka ngwaahịa onye nwere ikike ahụ iji kwalite ọrụ na arụmọrụ ha. Brochure ahụ nwere ọdịnaya na-enye ozi, ebe folda faịlụ ahụ na-anabata akwụkwọ ire ahịa iji mee ka ndụmọdụ ndị ahịa dị mfe.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Bronz

RE MAX Daelim Kit Brochure meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na RE MAX Daelim Kit Brochure ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. RE MAX Daelim Kit Brochure na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: The designer and the realtors applied their expertise and experience in co-creating the collateral brief and deliverables. The bilingual editions are published to reach clients of all socioeconomic, geographic, and national backgrounds. The branded brochure and file folder promote the franchise as a powerhouse brand and the franchisee as a trusted operator. The brochure kit is designed to be all-inclusive, especially in empowering the realtors to perform a wider range of sales tasks.
Nha & Mkpuchi: 210 x 297 mm
Mkpado: RE/MAX Daelim, Brochure, Co-Design, Sang Ryu
Teknụzụ Mmepụta: The designer executed the brochure kit to communicate the franchise brand image and the franchisee service. The cover features the cityscape of Yeouido in Seoul, where the franchisee is headquartered, as a design motif. The spreads feature the slogans, reference map, graphic figures, alphabetically indexed tables, and brandmark elements as navigable section signposts. The brochure is saddle-stitched, finished with spot coating on its cover illustrations, and printed on A4-sized paper, along with the file folder.
Ịma Aka Imepụta: What real estate sales collateral is essential to the realtors' sales activities? How can the designs represent the realtors as deserving professionals? Where are the opportunities for co-design to make practical and meaningful impacts?
Nchọpụta: The brochure kit is designed for RE/MAX Daelim, a new franchisee of the international real estate franchise, Real Estate Maximums (RE/MAX), in South Korea. It includes bilingual editions in Korean and English and a file folder for promoting the realtors' sales activities to prospective clients. Inspired by collaboration with the realtors, the designer managed the brand communications for the franchisee products to market their services and performance. The brochure features informative content, while the file folder accommodates sales documentation to facilitate client consultation.
Mkpali: RE/MAX Daelim briefed on the collateral to be used in their realtors' sales activities. It is a tool for them to build client relationships leading to increased commissions. As a result, the designer co-created their first brochure kit with about 20 realtors who participated. For the brochure, participants contributed original text and photos to publish translated editions. For the file folder, they expressed its need to carry up-to-date listings and contracts for client consultation.
Oge Ọrụ: RE/MAX Daelim launched the brochure kit in South Korea in July 2023. The designer and the realtors participated in its co-creation from March to June 2023.
Usoro Ọrụ: The brochure kit is primarily used by the realtors for client consultations. With the brochure and file folder designs, they can locate information about their work, track records, and even research for sales purposes. The English edition is used to consult with clients and businesses at home and overseas. These opportunities come from the franchisee networks and client relations to utilize a translated edition as well as a PDF file.