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Albella Njirimara Brandi by Elena Gamalova

Albella Njirimara Brandi by Elena Gamalova is a highly esteemed winner of the very prestigious 2024 Ihe Nrite A' Design Award nke Bronz in Nhazi Eserese, Ịse Ihe na Nkwurịta Anya Competition Category.


BronzEserese· 2024

Albella Njirimara Brandi

by Elena Gamalova

Client: Villa Albella

Ihe Nrite A' Design Award nke Bronz Winner in Eserese Category

Colors

The Design

About Albella Njirimara Brandi

Njirimara anya nke Villa Albella na-ejide mkpụrụ obi omenala ihe nketa Tuscany ebe ọ na-anabata ọhụụ maka ebe na-arụ ọrụ dịka ebe mgbaba maka omenala, akụkọ ihe mere eme na ịdị n'otu, ebe na-eme ka mma nke mmegosipụta nka, nchọpụta nri na mkparịta ụka n'etiti omenala dị iche iche. Nhazi a jikọtara omenala na ọgbara ọhụrụ nke ọma. Itinye alaka ifuru abụọ na-egosi ịdị n'otu n'etiti ịdị iche iche, nke gbanyere mkpọrọgwụ n'akụkọ ihe mere eme e kekọrọ. Karịa ichekwa ihe nketa, ọrụ a na-akwalite mgbanwe omenala bara uru na nnabata, na-egosipụta ntinye aka n'udo na mmepe.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Albella Njirimara Brandi meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Albella Njirimara Brandi ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Albella Njirimara Brandi na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The visual identity of Villa Albella embodies a harmonious fusion of timeless rural elegance and natural allure. Its strength lies in the seamless integration of Tuscan-inspired aesthetics with modern design principles, evoking a sense of serenity and sophistication. This design not only represents a destination but also encapsulates an experience - an invitation to rejuvenate amidst the tranquility of nature and reconnect with one's inner self.
Dimensions & Packaging
The size may vary because there are different types of communication materials and products.
Tags
visual identity, villa Albella visual identity, logo, illustration
Production Technology
Many materials were used in the creation of the product and package.
Design Challenge
The creative challenge was in seamlessly blending the rich heritage of Tuscany with the new vision of a memorable place of art, culinary exploration, and intercultural dialogue. It required striking a delicate balance between honoring tradition and embracing modernity. Overcoming challenges involved reconciling cultural aspects, and ensuring historical accuracy while meeting contemporary design standards.
Research
The objective was to create a visual identity that honor Tuscany's cultural heritage while reflecting the villa's history and new owners' vision. I used a mixed-methods approach, combining interviews, historical research, and visual and architectural explorations. The research enhanced the villa's appeal to tourists seeking authentic and memorable experiences. It also demonstrated the potential of design to bridge cultural divides and promote heritage preservation in global contexts.
Inspiration
The inspiration for this project stemmed from a profound admiration for Tuscany's cultural richness and a commitment to preserving it. Motivated by a desire to honor the villa's heritage while accommodating the vision of the new owners, for a place that is an asylum of culture, history, and unity. The design drew inspiration from extensive historical research, and a dedication to bridging centuries old tradition with intercultural contemporary dialogue.
Project Duration
The project started in Riparbella in June 2023 and
was completed in Riparbella in September 2023.
Operation Flow
Every aspect of Villa Albella's visual identity is meticulously crafted to enhance the sensory experience. From the intricate patterns adorning textiles to the evocative illustrations depicting the villa's rich history, each element is designed to engage touch, sight, and even smell. The logo, featuring two intertwined floral branches symbolising unity, is elegantly embossed on various surfaces, inviting tactile exploration. Print techniques such as textured paper, laser cutting further amplify the tactile dimension. Together, these design elements create a multi-sensory journey, enriching the experience of Villa Albella.
Patents
Copyrights belong to Elena Gamalova, 2023
Team Members
Creative Director: Elena Gamalova
Designer: Elena Gamalova
Image Credits
Image #1: Elena Gmalova
Image #2: Elena Gamalova
Image #3: Elena Gamalova
Image #4: Elena Gamalova
Image #5: Elena Gamalova

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