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Secret of Eternity Ọlaolu na Brọọchị by Esra Erciyes
Secret of Eternity Ọlaolu na Brọọchị by Esra Erciyes
Secret of Eternity Ọlaolu na Brọọchị by Esra Erciyes
Secret of Eternity Ọlaolu na Brọọchị by Esra Erciyes
Secret of Eternity Ọlaolu na Brọọchị by Esra Erciyes

Platinum Ọla Ịchọ Mma · 2025

Secret of Eternity Ọlaolu na Brọọchị

by Esra Erciyes

  • Ihe Nrite A' Design Award nke Platinum 2025 in Ọla Ịchọ Mma
  • CLIENT: Esra Ercİyes
  • Estimated Number of Design Views: 1,027,668
  • Verification code 4124A1EB98 · Verify this award
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About Secret of Eternity Ọlaolu na Brọọchị

Site na mmụta n'usoro ndụ enweghị ọnwụ nke azụ mmiri Turritopsis Dohrnii jellyfish, ihe ịchọ mma a na-amalite n'akwara olu, na-agbagọ n'ụzọ mara mma n'ụdị ọkara okirikiri, ma kwụsị n'etiti ihu olu. Ntụgharị diamọnd na ọkụ LED na-eṅomi mmegharị mmiri na-eru eru nke jellyfish ahụ, na-emepụta ọhụụ na-adọrọ uche ma na-eme ka nhazi a bụrụ ọrụ nka okike. Ugbu a, obere batrị na moto na-enye ya ike, mana a na-eme atụmatụ ka ihe ịchọ mma a jiri ike anyanwụ na-arụ ọrụ n'ọdịnihu, na-emesi ike nkwado gburugburu ebe obibi ebe ọ na-enye ohere pụrụ iche nke ijikọta ọrụ nka na ahụ mmadụ.

About the Ihe Nrite A' Design Award nke Platinum

Secret of Eternity Ọlaolu na Brọọchị meriri A' Design Award nke Platinum, nnabata dị oke ugwu e nyere design ndị bụ n'ezie pụrụ iche, mara mma ma dị ebube. Ndị meriri na Platinum bụ ihe ịtụnanya nke imepụta, ihe akaebe nke oke ntụgharị uche imepụta ihe, ma na-egosi ikike ọrụ na ọgụgụ isi na-enweghị ntụnyere nke ndị designer ha. A na-atụ anya na design ndị a ga-abụ ọrụ kacha mara amara nke na-akọwa ịma mma nke oge, na-enye aka na ọdịmma obodo ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Secret of Eternity Ọlaolu na Brọọchị na-egosi ọkwa ịdị mma karịrị oke ma n'enweghị obi abụọ na-eme ka ụwa bụrụ ebe ka mma site na àgwà ya bara uru na dị oke ọnụ ahịa. Secret of Eternity Ọlaolu na Brọọchị bụ ọrụ meriri A' Design Award nke Platinum nke na-akpali ọchịchọ, na-akpali, na-eme ka obi ụtọ jupụta ma na-akpali oke ọṅụ.

Press Kit

Unique Properties
Developed as the necklace of the future, this versatile piece of jewelry can be worn as both a necklace and a brooch. Unlike traditional necklaces, it rotates vertically in a 360 degree motion, reflecting the natural movement of marine life. It starts at the left carotid artery and wraps around the neck in a half-circle. The pendant can be detached and worn as a brooch. Powered by LED lighting and a battery, it is planned to operate on solar energy in the future.
Dimensions & Packaging
Necklace 141,22 X 53,10 X 260,69
Broosh 94,96 X 53,10 X 94,96
Tags
Secret of Eternity, Necklace, Brooch, mobile, futuristic, surrealism, art nouveau
Production Technology
The design was created using the Matrix program and cast in 18K gold. The ajour technique was applied to achieve lightweight components. The movement mechanism was constructed with a motor and gears, powered by a battery. LED lights were integrated into the design, and diamond stones were used.
Design Challenge
Synchronizing vertical movement was the biggest challenge. Integrating the motor and battery without compromising the aesthetics and reflecting the organic identity of a jellyfish in mechanical jewelry were difficult. Many prototypes resolved the issues. Initially, I aimed for solar power, but due to technological limitations in jewelry, it runs on a battery. Manufacturers and designers commented that my idea was impossible to produce.
Research
The Turritopsis Dohrnii jellyfish, known for its biological mechanism of regeneration, has the ability to transform its cells back to their original state, reversing its aging process. This remarkable capability links it to human biological processes such as aging, cell regeneration, and even biotechnology research. By integrating the concept of "infinite cycles" in design, it opens the door for both artistic and practical applications in various fields
Inspiration
This jewelry piece is inspired by the infinite life cycle of Turritopsis Dohrnii, a species of jellyfish capable of reverting from the adult medusa stage to the polyp stage, making it biologically immortal. The rotating curves symbolize infinite life, while the LED lights represent energy and purity. The necklace gracefully wraps around the neck in a semi-circle, ending at the jugular to highlight the source of life. Designed to function both as a necklace and a brooch, it is a functional work of art that symbolizes the endless cycle of life.
Project Duration
This design project started in September 2022 in Istanbul and was completed in September 2023. On October 7, 2023, it received an award at the 13th edition of the Next Horizon themed jewelry design competition organized by the Jewelry Exporters Association. The design was exhibited at the IJS Istanbul Jewelry Show from October 01,07 2023, and was also displayed at Yon Kuyumculuk, the jewelry company that produced the design. Additionally, it continues to be exhibited at the Jewelry Exporters Association.
Operation Flow
This design was created using the Matrix 3D Program and crafted with ajour technique for lightness in 18K gold. Additional gears were added to the vertical motor system for horizontal motion. Infinity curves were optimized, and a lightweight motor and battery power the jellyfish's movement and light. With a removable pin and easy lock system, it can transform into a brooch. The mechanical structure turns into an organic form through visual illusion.
Image Credits
Main image #1, Jewelry Designer Esra Erciyes/ 2022
Jewelry Production Team Sinan Yon, Recep Ustbas, Esra Erciyes /Jewelry Company Owner Sinan Yon ,Yon Jewelry Company 2022
Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan,Edited / Aysenur Sentürk, Secret Of Eternity, 2023

Optional Image #1,Jewelry Designer, Concept Creator / Esra Erciyes ,Photographer/ Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan, Secret Of Eternity 2023

Optional Image #2, Jewelry Designer / Esra Erciyes , Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan,Edited / Aysenur Sentürk,Secret Of Eternity 2023

Optional Image #3 Jewelry Designer Esra Erciyes/ Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan,Edited / Aysenur Sentürk, Secret Of Eternity 2023

Optional Image #4 Jewelry Designer, / Esra Erciyes ,Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan, Edited / Ayşenur Şentürk ,Secret Of Eternity 2023

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