Grovehood Collective Njirimara Azụmaahịa nke Cansu Dagbagli Ferreira

Ihe emepụtara bụ Grovehood Collective Njirimara Azụmaahịa nke Cansu Dagbagli Ferreira bụ onye meriri a na-asọpụrụ nke ukwuu nke 2025 Ihe Nrite A' Design Award nke Ọlaọcha na Udi Asọmpi Nhazi Eserese, Ịse Ihe na Nkwurịta Anya.

ỌlaọchaEserese· 2025

Grovehood Collective Njirimara Azụmaahịa

nke Cansu Dagbagli Ferreira

Onye Ahịa: Cansu Dagbagli Ferreira

Onye Meriri Ihe Nrite A' Design Award nke Ọlaọcha na Udi Eserese

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Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #168860

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka Grovehood Collective Njirimara Azụmaahịa

Grovehood Collective na-arụkọ ọrụ na ụlọ ọrụ ugbo nta na-ahụ maka gburugburu iji mepụta akara mmanụ olive dị ọcha nke pụrụ iche nwere nghọta zuru oke na Netherlands. Njirimara ọmarịcha ya na-ejikọta omenala na usoro ọgbara ọhụrụ, na-emesi ike n'ezi ụdị na ike ịchọta isi mmalite. Akwụkwọ mpempe akwụkwọ e mere site n'echiche ochie nwere nkọwa e bere n'ụzọ pụrụ iche yana odide mkpụrụedemede e doziri nke ọma na-egosi nka na ọrụ aka ma na-egosipụta nkọwa niile banyere isi mmalite olive ahụ. Akara olive nwere okirikiri gburugburu na-asọpụrụ nraranye nke ụlọ ọrụ ugbo ezinụlọ ndị ụwa ha na-agbagharị gburugburu mkpụrụ osisi a, ebe ngwakọta agba nke ala na-egosipụta isi mmalite sitere n'okike nke ngwaahịa ahụ, na-emepụta usoro nkwakọba ngwaahịa dị n'otu ọnụ.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Ọlaọcha

Grovehood Collective Njirimara Azụmaahịa meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Grovehood Collective Njirimara Azụmaahịa ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Grovehood Collective Njirimara Azụmaahịa bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: Grovehood Collective redefines olive oil branding by blending heritage with modern elegance. As the Netherlands' first transparent extra virgin olive oil brand, it sources from family-run, earth-friendly farms. The vintage inspired label, with refined typography, and custom cut design reflects craftsmanship and authenticity. Earthy yet vibrant colors distinguish each variant, while premium packaging invites consumers to explore the rich journey of this high-quality, traceable olive oil.
Nha & Mkpuchi: 500 ml olive oil labels: 2 front labels (63 x 74 mm) and one back label (69 x 75 mm)
Mkpado: olive oil, gourmet, olive, packaging, label design, custom cut, branding
Teknụzụ Mmepụta: The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and then labels were produced by 4 color printing technique.
Ịma Aka Imepụta: Due to the bottle shape, the area we could use for the label was restricted, it required to be creative to create the layout while keeping the look appealing.

Another creative challenge was to color match the different materials. The bottle labels are printed on PP while the pouches are printed on a layered plastic material. The color
Nchọpụta: A thorough competitor research was done online and offline. During the research phase we concluded that the product quality is superior to almost all of the products available in the market. We decided to go extra mile for the packaging design to reflect this quality. The bottle was chosen from many available options, we went for a special design that looks both unique and premium. Resembling to a wine bottle, the design evokes premium quality. It was sourced from a quality supplier and we decided to use custom cut labels for underlining the uniqueness of the product.
Mkpali: The design is inspired by the traditions of olive oil production, where life revolves around the harvest. This idea is captured in the brand symbol: an olive encircled by orbits, representing the families whose world turns around this precious fruit. A fusion of vintage aesthetics and contemporary minimalism enhances the product’s exclusivity. The color palette, drawn from nature, connects the golden hues of olive oil and the rich greens of the trees, capturing the essence of the Mediterranean.
Oge Ọrụ: Started in October 2024, finished in February 2025
Designed in France, Sold from Netherlands to EU
Usoro Ọrụ: First transparent extra virgin olive oil brand from Netherlands. The high quality olive oil is sourced from earth friendly family farms from different countries of Europe. The brand promise is to bring this high quality extra virgin olive oil that is single state, early harvest, hand picked and pressed the same day olive oil to gourmet audience.