House of Smaragd Igbe Advent by Rilind Hoxha and Haris Murich is a highly esteemed winner of the very prestigious 2025 Ihe Nrite A' Design Award nke Bronz in Nhazi Ihe Onyinye Competition Category.
BronzIhe Onyinye· 2025
House of Smaragd Igbe Advent
by Rilind Hoxha and Haris Murich
Client: Smaragd 1969 / Why Agency
Ihe Nrite A' Design Award nke Bronz Winner in Ihe Onyinye Category
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The Design
About House of Smaragd Igbe Advent
Kalenda Advent nke House of Smaragd bụ igbe agụagụ ụbọchị ahaziri nke ọma e ji akwụkwọ gburugburu ebe obibi na ihe ndị na-adịgide mee, nke e mere maka iji ugboro ugboro. O nwere ihe ịchọ mma ọla anọ nke e kere nke ọma iche iche, nke ọ bụla echekwara n'akụkụ dịpụrụ iche. Ngwugwu ya bụ nke a pụrụ imegharị ma jiri ọzọ, na-ebelata mmetụta ya na gburugburu ebe obibi. Nhazi igbe ahụ na-enye ohere ịbanye akụkụ ọ bụla n'ụzọ a na-achịkwa, na-edobe akụkụ nke ijuanya ma na-echekwa ihe ndị ahụ.
The Recognition
About the Ihe Nrite A' Design Award nke Bronz
House of Smaragd Igbe Advent meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na House of Smaragd Igbe Advent ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. House of Smaragd Igbe Advent na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- House of Smaragd Advent Calendar is a structured countdown box made from ecological paper and sustainable materials, designed for repeated use. It contains four individually packaged jewelry pieces, each secured in separate compartments. Packaging is recyclable and reusable, reducing environmental impact. The box design allows for controlled access to each compartment, maintaining the element of surprise while keeping the items protected.
- Dimensions & Packaging
- 164x164x42mm, Gold plated & ecologically colored recycled paper.
- Tags
- Christmas, Advent, Gifts, Jewelry, Marketing, Packaging.
- Production Technology
- Sketched and Produced in Adobe Illustrator. Print execution done by hand.
- Design Challenge
- The hardest part was what the theme of the advent box was gonna be.
The first themes were including miracles and surprises, but then we opted for a royalty like direction, for example House of Tudor.
The second hardest part was creating an unique blueprint for the box, which was largely assisted by the production facility. - Research
- The research was mostly done online with some physical inspiration from vintage advent boxes found on flea markets.
- Inspiration
- The advent box takes inspiration from vintage advent boxes, incorporating a classic multi-compartment structure that enhances the anticipation of weekly reveals. Traditional advent calendars featured individually sealed sections, a concept replicated here with four separate compartments, each containing a unique jewelry piece.
- Project Duration
- The project piloted in 2023 for the 2024 season, and an initial prototype was released in limited quantities. The final presented version was produced in November 2024, and released on the 9th of December 2024. Production was primarily in Why Agency offices, while execution was done by AJ-Graf Matbaa in Skopje. The product was available for sale online and physically in the Smaragd stores in Skopje.
- Operation Flow
- The front part is opened and there are four boxes inside, which are removable. Each of the boxes contains a piece of jewelry.
- Team Members
- Rilind Hoxha - Executive Direction & Production
Haris Murich - Creative Direction - Image Credits
- Filip Shutarov
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