Rubin and Chapelle Boutique Ime Ụlọ Ahịa Ejiji by UE Architecture is a highly esteemed winner of the very prestigious 2026 Ihe Nrite A' Design Award nke Bronz in Nhazi Ime Ụlọ na Ngosipụta Competition Category.
BronzIme Ụlọ· 2026
Rubin and Chapelle Boutique Ime Ụlọ Ahịa Ejiji
Client: Rubin and Chapelle
Ihe Nrite A' Design Award nke Bronz Winner in Ime Ụlọ Category
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The Design
About Rubin and Chapelle Boutique Ime Ụlọ Ahịa Ejiji
Rubin and Chapelle Boutique bụ ime ụlọ ahịa ejiji dị na Newport Beach, California. Ụlọ ahịa a ruru mita skwea 95 ma nweta mmụọ nsirihụ ya site n'ụlọ nkwakọba akwa ochie nke ebe ọrụ dị na New York City. A na-ejikọta ihe ndị gbara ọchịchịrị nwere ahụ dị iche iche na mgbidi ndị na-erughị elu nke e ji enyo anwụrụ ọkụ na ígwè mee. Mgbidi nkewa ndị ahụ na-akwụsị n'okpuru uko ụlọ, ya mere uko ụlọ mepere emepe na okporo ikuku ndị pụtara ìhè ka na-ahụ anya ma oghere ahụ dị mkpirikpi na-adị ka ọ buru ibu karị. Mpaghara ndị nwere akụkụ atọ na akụkụ anọ na-ejide ebe a na-anwale uwe na ebe uwe mgbede. Shelf ndị miri emi na-ekewa uwe ndị ahụ n'ìgwè nta iji mee ka ọsọ ịzụ ahịa dị nwayọọ.
The Recognition
About the Ihe Nrite A' Design Award nke Bronz
Rubin and Chapelle Boutique Ime Ụlọ Ahịa Ejiji meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Rubin and Chapelle Boutique Ime Ụlọ Ahịa Ejiji ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Rubin and Chapelle Boutique Ime Ụlọ Ahịa Ejiji na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Unlike any store in the Southern California outdoor mall, we incorporated textured deep and dark materials into the space. The use of partial-height smoked glass supported by steel is unusual for this earthquake zone, allowing for an open ceiling with exposed ductwork and views across the compact area, making it feel larger. The lighting contrasts rugged textures with the sophisticated elegance of Rubin and Chapelle’s fashion. Through the grey glass, customers glimpse intimate, exclusive spaces for evening wear and fittings, adding a touch of refined exclusivity.
- Dimensions & Packaging
- Store area 95 sqm. Main ceiling height: 5030mm. Storefront height, top of shelves and ceiling height at entry: 3650mm. Top of glass partitions and entry door: 2750mm.
- Tags
- Retail, fashion, luxury, rustic
- Production Technology
- The design incorporates partial-height walls of smoked glass and steel as a counterbalance to the rustic materials. It is particularly notable in this earthquake-prone area to have walls that do not rise to the ceiling for anchorage. This choice allows for an open ceiling with exposed ductwork, enhancing the feeling of spaciousness and providing views across and through the compact space.
- Design Challenge
- Determining how to get the desired flow and visual lucidity while faced with the earthquake zone structural restrictions proved challenging. We made it even more daunting when choosing to hang all the shelving on the walls with minimal connections to the floor. Careful coordination with the structural engineer had to be done to achieve the look we were after.
- Research
- To ensure the boutique reflects the brand, we visited their other stores and workshop and interviewed the owners. We also spoke with the mall operators about their plans to upscale with luxury brands. Based on this information, we limited elements in the dressing room, added multiple mirrors in the fitting area, and provided transparency for customers to bring friends. Layered curtains were installed in the changing rooms to allow items to be passed through without opening them, and hanging rods were elevated to accommodate long draping dresswear.
- Inspiration
- Drawing inspiration from the RC workshop, an old fabric warehouse in New York City, the design intends to encourage exploration of a mysterious, rustic space. The aim is to encourage customers to explore the space more thoughtfully, moving away from traditional retail layouts that often limit interaction and engagement.
- Project Duration
- The project started with a meeting with the owners of Rubin and Chapelle in February of 2024. We started working with them on the design shortly after, completing it in May that year. Construction started in January 2025 and was completed in May 2025. (It took a long time because of the Corona disaster.) The store, located in Fashion Island, Newport Beach, California, opened in May 2025.
- Operation Flow
- The wedge-shaped space has side walls oriented toward the entry, making them too prominent. To enhance discovery, we added smoked glass partitions that delineate interconnected triangular and rectangular zones. These openings subtly reveal the spaces beyond, enticing visitors to explore further. The rectangular arrangement of fitting and evening wear areas creates a runway-like experience, encouraging dynamic interaction with the space. Deeper shelving segments clothing into smaller, curated groups, effectively slowing the shopping pace and promoting thoughtful exploration.
- Team Members
- Jeff Goldberger, Architect, UE Architecture
Sean Kim, Structural Engineer, KNSE Structural Engineering - Image Credits
- Rubin and Chapelle
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