Industrial Bank of China Nhazi Ime Ụlọ Akụ by Scene Aesthetics Design Co., Ltd

Industrial Bank of China Nhazi Ime Ụlọ Akụ by Scene Aesthetics Design Co., Ltd is a highly esteemed winner of the very prestigious 2026 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Ime Ụlọ na Ngosipụta Competition Category.

ỌlaọchaIme Ụlọ· 2026

Industrial Bank of China Nhazi Ime Ụlọ Akụ

by Scene Aesthetics Design Co., Ltd

Client: Industrial Bank Co., Ltd.‌

Ihe Nrite A' Design Award nke Ọlaọcha Winner in Ime Ụlọ Category

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Colors

The Design

About Industrial Bank of China Nhazi Ime Ụlọ Akụ

Industrial Bank of China bụ nhazi ime ụlọ maka ngalaba ụlọ akụ nke ruru mita skweya 1680. E kewara ohere ahụ n'ime mpaghara atọ: ebe ọrụ paruru ụlọ, ebe azụmahịa, na ebe ndị VIP. Oche ọrụ zuru oke dị n'ihu, ebe a na-edobe ebe ọrụ ndị na-ere ego na ndị ndụmọdụ n'ime mpaghara ọrụ azụ. Ntuzịaka nwere ọgụgụ isi, usoro ịkwụ n'ahịrị, na ihe ngosi dijitalụ na-akwado usoro ọrụ. Ebe akwadoro iji lekọta ndị okenye, ndị ọbịa na-enweghị ike ịgagharị nke ọma, na ụmụaka. E ji ụcha VOC dị ala, osisi eweghachitere, ọla enwere ike imegharị, na mkpọkọta arụrụ n'ihu rụọ ọrụ.

The Recognition

About the Ihe Nrite A' Design Award nke Ọlaọcha

Industrial Bank of China Nhazi Ime Ụlọ Akụ meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Industrial Bank of China Nhazi Ime Ụlọ Akụ ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Industrial Bank of China Nhazi Ime Ụlọ Akụ bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Industrial Bank Branch 3.0 Image Standard redefines conventional banking layouts by reorganizing the space into three key zones, including a lobby service area, a business transaction area, and a VIP area. This enhances the client experience for greater efficiency and comfort. The design ensures a consistent brand identity across all branches and promotes green, sustainable practices. It aims to create a modern banking space for both current business needs and future scalability.
Dimensions & Packaging: 1680 square meters
Tags: Scenario Driven Financial Space Design, Streamlined Client Flow, Rationalized Spatial Zoning, Seamless Front to Back Integration, Barrier Free and Inclusive for All Ages, Multiple Sensory Engagement, Modular Planning, Environmentally Friendly Construction, Standardized Brand Visual Identity
Production Technology: The design uses low VOC paints, reclaimed wood, and recyclable metals to reduce construction pollution. Prefabricated modules built in factories are assembled on site, shortening timelines and reducing noise and waste. Electronic screens and interactive digital signage replace printed materials, enabling content updates without using paper. Counters, seating, and other high contact surfaces use finishes that resist stains, withstand wear, and clean easily, helping to extend the service life.
Design Challenge: The challenge lies in creating an immersive financial environment where service flow is visible, client needs are understood, and brand value is felt. The counter area features flexible separation, with universal service counters positioned at the front, and teller and wealth advisor workstations relocated to back office zones. The VIP area is semi independent and fully equipped, offering diverse private and leisure spaces to support premium client events and deliver one stop service.
Research: Driven by advances in financial technology and rising client expectations, the branch uses a modular layout of lobby service, business transaction, and VIP areas to create a progressive experience journey from guidance to interaction to thorough service. Combined with innovations in brand empowerment and ecosystem integration, it delivers a smart financial space that balances professionalism, warmth, and a forward looking spirit, redefining the role of the bank branch in the digital age.
Inspiration: Rooted in the core brand identity, the design redefines its visual language and environmental aesthetics to deliver a consistent presence across all branches and offer a reliable, cohesive client experience. The space features white and gray as primary tones, enhanced with natural wood textures, Industrial Bank Blue, and Sustainable Green to create an environment that feels unified yet uniquely identifiable.
Project Duration: The design phrase of this project began in mid 2024, and the first flagship pilot branch opened in Shenzhen in January 2025.
Operation Flow: To boost efficiency and user experience, the branch integrates diverse smart digital solutions, including a self service zone available around the clock, an intelligent banking area, a smart guidance and queuing system, digital information display and interaction, and dedicated terminals offering training and app tutorials. Services support all age groups and special needs, with dedicated areas for seniors and individuals with mobility challenges, plus an engaging play zone for children.
Team Members: Wendong Zhou,
Ella.Y.Choi,
Qilin Yang,
Shuidong He,
Jingfan Chen,
Ziyou Liu,
Zuoxiu Zhang,
Lian Duan,
Xinran Liu,
Chang’an Luo