Option Nhazi Poster by Haolai Zhou is a highly esteemed winner of the very prestigious 2020 Ihe Nrite A' Design Award nke Bronz in Nhazi Eserese, Ịse Ihe na Nkwurịta Anya Competition Category.

BronzEserese· 2020

Option Nhazi Poster

by Haolai Zhou

Client: H.Design

Ihe Nrite A' Design Award nke Bronz Winner in Eserese Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Option Nhazi Poster

Option bụ nhazi poster gbasara ikike ụmụ nwaanyị. Poster a na-arịọ ụmụ nwaanyị ka ha ghara ịgba nkịtị ma welie olu ha elu ka ụwa nụ ya. Ozi a na-agwakwa ọha na eze ka ha ghara ịgba nkịtị banyere okwu na-eme n'akụkụ ha kwa ụbọchị. Ịgba nkịtị abụghị nhọrọ dịrị ụmụ nwaanyị ma ọ bụ dịrị ọha na eze. Onyonyo dị n'etiti bụ akara obe, nke ewepụtara site na akara ndị e tinyere n'akụkụ eserese na ndeputa e wepụrụ n'oge nyocha ọrụ a. Akara obe ahụ na-egosi na ịgba nkịtị abụghị nhọrọ. Poster a dị inchi iri na otu (11) site n'iri na asaa (17) n'ọtụtụ.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Option Nhazi Poster meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Option Nhazi Poster ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Option Nhazi Poster na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The poster design is talking to the issue of Women rights. The concept is telling women not to keep silent. They need to raise their voice to the world. The public should not keep silent about this big issue, even though it’s happening around them every day. Silence is not an option for both women and the public. The idea of using the cross symbol came from the design process that evolved as people self-critiquing.
Dimensions & Packaging: 11in x 17in
Tags: Women Rights, Powerful, Action, Option
Production Technology: Sketching and photo shooting for exploring the idea making. Good graphic and solution appeared in the all process.
Design Challenge: Finding the powerful and appropriate visual language to speak out.
Research: Spoke to women who are in different groups of age, fields, and role. Taking surveys for specific questions. Those results and data bring up more inspiration to create design.
Inspiration: Femininity is still facing this problem in modern society, so Women's rights should be spoken out more. During the research and design process, finding powerful and appropriate visual language to present this sensitive topic becomes a big challenge. However, the cross symbol, for those abandoned idea sketches and design drafts, pops up in the process of critiquing designs. It represents this is not an option, both for design and the main message of the topic.
Project Duration: The project started in May 2017 in San Francisco and finished in June 2018 in San Francisco.
Operation Flow: Powerful visual communication is catching people's attention, and it's straightforward to the core message.
Team Members: Haolai Zhou
Image Credits: Copyrights belong to Haolai Zhou, 2018
Illustration belong to Haolai Zhou, 2018