Taste Connnection X Ọrụ Bụ Isi: Akpa Nwere Ọtụtụ Ọrụ by Chinhua Huang and Chad Fan

Taste Connnection X Ọrụ Bụ Isi: Akpa Nwere Ọtụtụ Ọrụ by Chinhua Huang and Chad Fan is a highly esteemed winner of the very prestigious 2020 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Ihe Mgbakwunye Ejiji na Njem Competition Category.

ỌlaọchaIhe Mgbakwunye· 2020

Taste Connnection X Ọrụ Bụ Isi: Akpa Nwere Ọtụtụ Ọrụ

by Chinhua Huang and Chad Fan

Client: TAGather Goods Co., Ltd

Ihe Nrite A' Design Award nke Ọlaọcha Winner in Ihe Mgbakwunye Category

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Colors

The Design

About Taste Connnection X Ọrụ Bụ Isi: Akpa Nwere Ọtụtụ Ọrụ

Taste Connection X bụ akpa nwere ọtụtụ ọrụ nke enwere ike iji ya dịka akpa azụ, akpa ozi ma ọ bụ ụdị ibu ngwongwo emepere emepe. Ejiri PVC na-adịghị anaba mmiri mee akpa ahụ, nke e depụtara ya na ụkpụrụ nke jikọtara logo ndị nnọọ ama ama nke bubble tea sitere na Taiwan. A na-ebe mpempe ọ bụla n'usoro na-adịghị agụta ọnụ site na roll nke ejiri usoro agba mara mma kpuchie ya, ya mere ọ dịghị akpa abụọ nwere otu nhazi agba. A na-emepụta ọdịdị ya site n'ịpịaji ya, na-enweghị mbepụ ọzọ, na eriri cotton nke enwere ike ịhazi ya nwere ihe osise ahaziri onwe ya na-akọwa ụdị ọ bụla. Imewe a na-arụkwa ọrụ dịka ihe ncheta nke ọnọdụ okporo ámá Taipei.

The Recognition

About the Ihe Nrite A' Design Award nke Ọlaọcha

Taste Connnection X Ọrụ Bụ Isi: Akpa Nwere Ọtụtụ Ọrụ meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Taste Connnection X Ọrụ Bụ Isi: Akpa Nwere Ọtụtụ Ọrụ ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Taste Connnection X Ọrụ Bụ Isi: Akpa Nwere Ọtụtụ Ọrụ bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With brand motto of making bag as "portable urban impression from Taiwan", the pattern on the water proof PVC material has blended the most popular bubble tea brand logos from Taiwan.

Each bag is made of fabric randomly cut from the roll filled up with colorful stripes, not a single bag would have identical color way to others. With no additional cut, the design is giving the shape by folding into different forms, whereby each respective function is well defined.
Dimensions & Packaging: Backpack mode: W36cm x H38cm (can fit A4 documents, 13"~15" laptop)
messenger bag mode: W36cm x H24cm
Fully open luggage mode: W 36cmx H92cm
Tags: backpack, messenger bag, waterproof bag, travel bag, color fashion
Production Technology: We use waterproof PVC(high quality synthetic leather) as material which passed SGS exam.

The cotton strap is custom-made with our design print. With adjustable strap, the bag can be turn into different forms.
Design Challenge: In order to ensure no two bags have identical print composition but still stylish, we have to carefully choose the area to be shaped into 3-D form.
Research: Our core brand value is to discover all the high potential daily materials and turn them into valuable design goods. Starting from Taipei, for the long run, we plan to work with cities from all over the world whereby each city images and locally unique materials can be discerned and applied, therefore cultural economies can be cultivated.
Inspiration: The bubble tea drinks started from Taiwan and now have been well-received globally. Taipei street scene is largely made up of colorful signs and waterproof canopy. Combined with these two signature elements from Taiwanese daily surroundings, the design is not only a stylish bag but also a souvenir best presents where it comes from.
Project Duration: N/A
Operation Flow: N/A
Team Members: Brand Director: Chinhua(Andrew) Huang
Designer: Chad Fan
Image Credits: Photographer: An Chen
Video: Chun-Yu Chen