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Interview with Cesare Zuccaro

Gravithin is a modern watch brand founded in 2017 and based in Italy. The word “Gravithin” blends the concepts of gravity (which keep people rooted) and thin together, to highlight the products…

Design Legend Interview

28 April 2020

I started my journey by designing covers for my band, then over time I went from making the artwork to the complete presentation of the related merchandise product. Thus was born my passion in making products.

I've always liked the world of graphics and design, plus I come from a family of artists, so I think it's something inherited.

I choose to become but I'm also an entrepreneur.

I design watches. I really like studying and creating details.

Have a focus that motivates their commitment and persevere.

The details.

Based on the emotions it transmits to me. For good design it must have the right balance between the designer's idea through shapes and colors.

In terms of product design, the value is perceived from the final result, from how functional that product may be and could appeal to the market.

I'd like to design lamps for any company that appreciates minimal design.

My next project that I had to postpone. It is a new model that I would like to include in my collection.

Taking inspiration from objects that have nothing to do with the product I'm designing.

Bruno Munari

The Noms watch by Mark Braun. He's a great designer and I love hi's bauhaus inspiration.

My last creation, the Argo watch. I've spend a lot of month to study all the details, and the final result it's pretty good.

Draw every day and study a lot.

Probably the musician.

First of all it's art.

My girlfriend and my family.

Practice, research, music and dreams.

The short time available.

There is no method, everyone presents their work as they see fit, with the most extravagant and the most sober and classic ways. It will be up to the customer to understand and appreciate. A designer is also an artist.

The next project will be a reinterpretation of the current watch created, but with a different mechanics.

My last timepiece design. Argo.

New watch models with new experimental shapes.

Design is one of the foundations of innovation. It's up to us to use it to build products or show ideas that can build a better society.

The new watch model, but it's too early to talk about it.

My first artwork for my old band. Because I was younger and everyone liked my first job.

The increase of digitization.

Completely on online platforms, without going through drawing on paper.

It depends on the project. For this last job it took me 3 months to finalize it.

I start from a sketch and then move on to vector software, then I move on to 3D

Practice more.

The design sets the trends.

80% I usually use various graphic design software for working on a project.

dobe illustrator, Photoshop, Blender 3D.

They help finalize the idea and create various options.

I was inspired to create it

This guy have make a very good work!

A very creative and propositive person and yes, I believe in co-design.

Th music and the nature influence my designs.

Design e comunicazione visiva.

Practice, practice, practice.

Leonardo DaVinci

Enough, but if you believe in what you do, the success deserved will be recognized to you.

Blue, Greenland, baked rice, autumn, breguet.

Go to a meeting with a client to show them the final work, but realize that you don't have the job with you once you arrive at the appointment.

The good soundtrack of the day. Everyday I'll change my soundtrack.

Absolutely not, I was an adventurer.

All the material design tools will disappear, everything will become as digital as possible.

I am also a drummer, a watch lover and I love to design watches.

Designer Interview

29 October 2020

I started my journey by designing covers for my band, then over time I went from making the artwork to the complete presentation of the related merchandise product. Thus was born my passion in making products.

Gravithin was born in 2017 with the intent to create something new that reflects the contemporary tastes of the market, after about 2 years, I decided to change direction and create something that instead was seen as unique in its genre, so the Argo collection was born.

Design for me is the maximum expression of an idea in the form of matter.

I prefer to design products.

5. My favorite is my latest work, the Argo watch which takes inspiration from the ancient sextants.

A catalog.

I really like using Adobe Illustrator software, I am a lover of vector drawing.

In the morning.

The product perspective and the details.

I feel complete and I know I am doing what I love.

I am never completely satisfied with the final product, but I still feel a sense of well-being.

The right balance between shapes and colors.

For me, a design is perfect when I can perceive the harmony of the whole.

Try to create something that respects intellectual property.

The future of design is increasingly aimed at the digital world, I believe that over time new tools will be created to simplify the design process, so as to leave more space for ideas.

I have never done exhibitions until now.

Usually my inspirations are accompanied by the music I listen to and by what I read.

I would describe it as unconventional, after my last work, I decided that the right path to take is that which gives those who observe my works the possibility of perceiving uniqueness.

I live in Italy which is the number 1 country of world art & design.

I work for my company.

I suggest looking for a designer with a good dose of creativity and with a desire to experiment.

It all started from an idea, and then moved on to a sketch on my tacquino, after which I moved on to the realization of the actual drawing. If instead it is a product, I use illustrator to create it in vector.

Pencil, ruler, protractor, compass, square.

I wake up in the morning around 7, breakfast, exercise and work.

Experiment as much as possible and do not be ashamed to show it to the world, even if you receive criticism.

On the positive side, being a designer is a stimulating job that leads you to get to know new styles and techniques. On the negative side, I see nothing new except the typical difficulties that any type of work could give.

Always question what you have created.

Patience, especially for those who start.

My sketchbook first. After that I moved on Illustrator.

When I realize that the work will take a long time, the next day I wake up earlier to recover.

It depends on the object. In my case, it took me 3 months to finalize the new collection.

What is your next project?

Create my company and make it known to the world.

I have clients from all over the world.

Designing products, because then I like to see them made and touch them by hand.

In the near future I plan to design the automatic version of the current watch model.

I develop the projects myself.

I am currently developing the new version of the current model, but I have to put the ideas in order because I have created too many varieties.

By following the email address partner@gravithin.com

That's all.
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