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Interview with Davide Cocchis

Big Pixel Media is an individual micro-business founded by Davide Cocchis. He is a senior web & graphic designer, with 17 years of experience.

Designer Interview

1 July 2024

I've loved to do handmade graphic design since I was a teenager. I remeber I've made lots of duplicated MC covers because didn't have original artworks. So yes, I can say I always wanted to be a designer in some way.

I'm a freelancer for more than 15 years now.

Design is creative work that can be very fulfilling

Logo, flyers, covers, websites

I like the minimal style, but also the realistic design in which credible textures and settings are reproduced in which to insert the graphic elements

An HTML website in the early 2000

Windows PC, Adobe suite, Wordpress and Elementor

Synthesis

Peace and excitement. But even frustration and boredom occasionally

Excitement and satisfaction

Synthesis and originality

Space between elements, hierarchy, color management, spaces management

Communicate without "screaming out" and accept work from ethical clients only.

Unfortunately the future of design will be mostly AI

I never did exhibitions

In all the works done by people better than me ad design

Minimalistic/materic/clean (but also dirt in some cases)

I live in Italy, which is a great advantage for a designer since we are constantly immersed in beauty

I am a freelancer, I try to satisfy their needs and at the same time make them appreciate something innovative and in step with the times

Choose a good one and trust his abilities

It's rather instinctive, I don't have a precise process. Let's say that most of the time I start by looking around and then I find my way

A golden Buddah statue, an old trunk, Technics 1210 turntables, DC shoes

I have a quite ordinary routine: waking up around 9.00 AM, check email, start working, lunch break and then working again until 5.00 PM. When inspired I can work again after dinner, otherwise relaxing by reading or watching some documentary or interesting/useful contents online.

Less is more, passion is all.

From my understanding of the design world, here's a breakdown of the positive and negative aspects of being a designer:

Positives:

Creative expression
Variety
Intellectual challenge
Satisfaction when making a good work

Negatives:

Client revisions (can be very frustrating)
Tight deadlines

Synthesis

Proficiency in industry-standard design softwares, a strong understanding of core design principles like composition, color theory, typography, and layout is essential for creating visually appealing and functional designs. Technical Skills depending on the field of application. But also soft skills like creativity and problem-Solving, communication, time Management and self-motivation, collaboration...

Mostly Adobe suite, but also some generative AI apps

Working at maximum 6 h/day, that's it :)

It depends. Sometimes I can draw a logo in 10 minutes, some other times it will take up to 1 week.

"How do you manage to work at home?"

I have some quite large companies in my portfolio, all of those were a great and exciting challange to work with

Parco Cavour: one of the biggest italian aquatic park
Techind: one of the biggest italian construction company
Cristiano Luzzago: one of the most important car collector and seller worldwide

I like to design logos because it's easy to me to be synthetic and i can reach the goal in realatively smal amount of time.

Using AI tools in my favor as a designer and web developer

All by myself the most of the times.

Not really.

davide@bigpixelmedia.it

I guess we have covered all the possible topics, thank you.
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