Interview with Edgar Jara Asilvera

For several years I worked on a dependent basis for various companies, but always in my free time I carried out brand design, graphic design, editorial and packaging projects, but recently since the start of the Covid 19 pandemic, I dedicated myself full time to I design as a freelance professional.
Already with a vast experience and good contacts I have managed to consolidate myself quickly, achieving important brand design projects and graphic design in general.

For me design is an element of communication, both graphical and corporeal that transmitted a certain and specific message through its qualities and shapes to a particular audience, depending on the specific area of the design that executes it.
Design in all its fields has made our world a better place and has helped facilitate our communication as beautifying objects that we know both everyday and luxury.

My true passion is brand design

In reality, it is very difficult for me to determine which one is my favorite since all my projects are developed with the greatest dedication and commitment to customer satisfaction.

I am one of those who use several platforms, taking advantage of the best of each one depending on the need, but I develop in the Adobe suite and the Corel Draw Suite.

At night when I'm just listening to good music.

In the process of research and testing the sketches that are the basis of any well done design.

I am filled with pride, joy and desire to achieve something urinal, that is why I get so involved in each project that it becomes a personal challenge to seek to improve myself with each job and achieve full customer satisfaction.

Joy, satisfaction and pride of duty accomplished

It could be said that it is successful if your message reaches all the intended recipients in the same way, having a high positive impact on the company or product.

The receiver to whom it is addressed, the quality of the message of this, its pregnancy, its strength and its clarity.

I believe that the responsibility of every designer of the discipline, it must be ethical to take care of morality, project positive and productive things, and as a design professional his responsibility to the environment is even greater should be example in transmitting ideas and messages about the protection of this, and cooperate in his work are as ecological as possible with sustainable and recyclable materials preferably , constantly research new material technologies and suggest their application to their projects if necessary.

The field of design in all its modalities has advanced and improved continuously, I can not say what is future of design, but if I can say that design makes our environment a better life in all aspects of the things we use, see and communicate.

Inspiration is in every detail of researching aspects of the product or brand, in the small and large details

I consider myself a minimalist designer, as the saying goes less in more.

I live Paraguay, South America.
If I have done important work for the media mainly and consider that these have left a mark of mine.
I could say that I consider myself a lucky career professional because I have kept track and my priority has always been to improve day by day this earned me a good time, but not everything has been easy and simple, with effort and a lot of sacrifice can be achieved.
at the national level there is no support for professionals in the sector as many other professions are helpless there are no exhibitions or anything that looks like them, nor awards, it is very sad this, small guilds independently struggle to improve the situation without success.

I usually make a personalized visit in order to know the details of the client's work and expectations.

need to know the track record and quality of the professional
They should let me guide them and recommend them the best
They should always have the advice and consulting of a design professional to manage their brands and the quality of the identity of this.

I am pleased to know that my work is always supported by research and knowledge of each particular project.
This allows me to achieve optimal and satisfactory results for my clients and me.
With the information collected I begin the development of the sketches that will shape the design.
after preselection and a small focus group, the designs outlined in the preset are digitized and standardized to present to customers.

The Lamps
Furniture
Handicrafts
Architecture
Technology objects

A normal day always starts very early even after a marathon design night.
Plenty of coffee to review project progress, perform correction checks and send them to customers, visit scheduled customers.
in the afternoons move forward with works, sketches or mock-ups. Relax in the family café and in the evenings enjoy with my children a good movie and a delicious pizza.

For young designers, do more than you ask, never give up, always be curious and stay up to date.

The little time to enjoy the free moments with the family.

He's not ready until I'm convinced.

Sketch
trial and error
accept criticism
Investigate
Restart

I am not a fan of an exclusive design suite I am one of those who think that the design or final product is what counts while it is made and finished professionally.
The Adobe suite is one of the most frequently used.
In addition, Rhinoceros 3D.
I frequent Pinterest, Brand of World and design sites to inspire me.

Difficult to explain, every day is different and the types are different

In general, a complex branding project can take approximately 1 to 2 months.

The most frequent question is cost of work, companies and people always believe that a good design is extremely expensive.

Work for the media holding company of the Chena S.A. group

Grupo Chena S.A., Tecnomusic, Grupo Crisma, G. Digital

Brand design, because it leaves a very visible mark of my work

I want to continue growing as a graphic designer and be recognized for my work.

work only

I am currently working on a Rebranding project for a wine brand named Rey Baco

through my social networks, my website https://edgardesigner.com/ edgar-designer instagram edgar__jara or via email edgarjara@edgardesigner.com