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Interview with Langcer Lee

LITETE brand design founder, Tianjin University of Science and Technology teacher; CDS Chinese designer salon member; armed brand design for many years, many trips to Asia, Europe, Australia and…

Design Legend Interview

23 April 2020

I graduated from Tianjin University of science and technology, majoring in science and Engineering
Self study design for 10 years because of love for design

Heartfelt love

Being in a passion for design and actively choosing to become a designer

My favorite thing is packaging design.
Packaging design is a very interesting thing. You need to design a packaging that consumers are willing to use, collect, and are willing to buy repeatedly. I try to make my packaging unique, most of the time it will make it more interesting.

Different design styles and different emphases of design.

For a packaging design, artistry is not absolute. As a package, it not only needs to be beautiful, but also to be accepted by consumers, so that the goods are liked by the public. Make people willing to buy it.

A good design can not only sell the product well, but also give consumers a deep impression of the brand of the product and form an intangible asset.

Will design wine

Love the design from the heart, always maintain the desire to create

Steve Jobs

Never thought about it

My family, they always support me

Actions that never give up and attachment to the realization of self-worth

I have never studied design, can't draw by hand, and design software can't be used

Still packaging design
Make the beauty more perfect, make the function more convenient
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