Interview with Xuandong Wu
Designer Interview
23 April 2018
I am a professional designer. As the artistic director of the company, I have always been walking on the creative and creative design roads. I want to combine the commercial value and professional performance of the design into my works.
Our group covers a wide range of fields including public relations, design, real estate, digital, brand, technology, and research and development. Hisense, Haier and Tsingtao are our customers. At the same time, we also serve international partners and welcome new partners.
Style is relatively strong, with graphical features, has a unique persistent brand design.
Poster design, brand design, font design, packaging design. Everyone will see, prefer the Japanese design style, simple and full. There are also some international poster exhibition works, those that use a very simple figure to express the theme content.
There is no favorite, every piece of design has its own unique charm.
Haha, I can't remember it.
Behance Well-deserved
When in the book doodles, inspiration always comes suddenly.
Details, I believe in a good work, every detail is perfect.
Calm, it feels like time flies.
There will be some sense of accomplishment
Originality and commerciality
Professional and innovative, such as color, composition……
Designers use symbolic language to convey information, hoping to pay attention to environmental protection, politics, and civilization, and use posters and graphics to attract people's attention.
This issue is very serious. In the face of AI, we do not know the future. But our originality and innovation cannot be replaced by AI.
In April, in Shenzhen, you can usually meet the right time. The exhibition will see
look more
Simple graphics, including extensive information. This is a summary of my design style. My design method is the cultural decomposition and graphic reorganization of the project.
In China, for design, there are 5,000 years of cultural accumulation. The award-winning works come from the admiration of Chinese culture and the display of the charm of the text.
The company is a piece of soil
Works and character
The process is long and meticulous, no matter which project!
Maintain your own principles, absorb others' points, and learn more about design methods and techniques.
The quality of the work
Absolute and meticulous
May be a way of thinking
I like BEHANCE, and 360DESIGN, APD, etc.The Internet makes us easy
Rationally planning time nodes and staffing
This can not be generalized, some weeks, some months
May be the bottleneck before each progress
Every experience in the work process is a growth ladder
Hisense, Haier, Kelon, Tsingtao Beer and other services
Poster design and brand design, like to use graphics to express
Hope to be a reviewer at the A Design Award
E-mail 509333592@qq.com Welcomes partners from all over the world