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Interview with Zeinab Iranzadeh Ichme

I have always been fascinated by the patterns that occur in nature and how arts get inspired by them. This fascination has been a driving momentum for me to somehow to combine and create new…

Designer of the Day Interview

3 May 2020

I have an Associated degree in Graphic design and a BA in Fashion Design. After graduating from Graphic design, I immediately started working for some companies and I started working as a Freelance designer since 2011, as I moved forward, I had the opportunity to work with "XGABRIELX Productions" as a pattern designer. This helped me publish my first books on pattern design by Mode…information GmbH, which is an essential part of my journey.

I enjoy expressing my emotions over designing. I love the process of creating and expressing myself through it, that’s the main reason for choosing to be a designer.

My design process like any other starts with an idea, then I'll decide about how to express it, sometimes I have to go to the experimenting phase to can decide better about the final result. I could use almost anything regarding my inspiration to achieve my goal in the final step. There's no restriction, the journey could start from a simple sketch on a piece of paper and going through realistic painting mixing with digital modifications. But there’s an essential key to all of them and it's about enjoying all the steps.

First of all, I have to mention that there is no project until I feel good about it. It means the most exciting part would be the idea. So, if I feel awesome and great about any idea I start the design process, and then the feeling through the whole journey will be the same and as a consequence, I will have a good design that expresses my feelings to others. That is called an absolute pleasure.

In my childhood, my paintings and drawing comparing to other kids weren't good at all, and I remember that my mom was very worried about it! But I always enjoyed doing them and as my cultural background, I was surrounded by colorful surface patterns and motifs. Also, my father's job was not related to art, but he has a passion for art, and as I remember he always has done many craft and creative kinds of stuff and installation for my birthday or for decorating my childhood room. As a result, all of them accompanied by my positive feelings about them shaped me as a designer.

As I changed my point of view I try to not to have any plan! All I'm trying is going with the flow and paying more attention to how I feel when I want to start a new project.
I think when you achieve something then next step you want something more, by the moment it would be about an expansion of my designs based on new fascinating ideas and having my own shop to sell surface pattern designs for the home sector as well as fashion.

I think each one needs to go on his/her path and experience a lot of things to find their own way, cause I believe each one could be a unique one.

I get up early and I meditate every morning or even during the day. I do some exercise, cause it also helps me a lot to can free my mind and being more concentrate on my ideas and new projects, besides I'm training myself to enjoy little things in my daily life because the good feeling is something essential for my day. I try to pay attention to my feelings during the day, so if I feel bored or any other feeling related to it, whatever that I'm doing I will try to stop it, at least for that moment.

I update myself with all the trends information, but it doesn't mean that the trend by itself could catch the control of my new project. I mix the trends with my personal style or even an idea. This process by itself depends on my projects, but still, there are some projects that they are totally free of them.

In a good design, you must pay attention to every aspect related to design functionality and usage. But I think the most powerful and important part would be the idea.
It's not about simplicity or being complicated. I think a good design it’s made by the harmony between the designing process part which starts from an idea and it ends with the final result.

It totally depends on how I feel about it. I evaluate my feeling about a finished project with the feeling that I had when I got my idea, if they are the same or even stronger (obviously in positive aspects), it would be an absolute yes.

There are many of them published in my own books. I like the most of my floral patterns as well as animals that I created them inspired by my cultural heritage motifs. They are pieces that every time I take a look at them, I can get a good vibe from them.

william morris, Yayoi kusama, henri Gillet, Alexander McQueen, Viktor and Rolf...

I lived in many countries and currently, I’m living abroad, but definitely
I think my cultural heritage and background play an important role when it comes to design, I'm an Iranian freelancer artist and as you see my different artworks at least you can find some cultural aspects on them. The repetition, the bold and sharp colors, as well as symmetry and a mix of geometric lines with organic ones...etc, those are some aspect that you can find in historical motifs and designs of my country.

Nowadays, regarding our environment, I think, first of all, I have to pay even more attention in terms of creating a new project. I have to create a piece that transmits positivity, happiness, and a lot of good feelings to others, a piece full of joy that could distract them, even a second from all the things that they are surrounded by.

I think the most beneficial part for me, as a designer, would be helping me, even more, to maintain my current level of creativity in terms of every aspect of work quality and it pushes me into a higher level of the creative process.

Interview about Flower Power Fabric Pattern Design Design Interview

Design Legend Interview

28 April 2020

In my childhood, my paintings and drawing comparing to other kids weren't good at all, and I remember that my mom was very worried about it! But I always enjoyed doing them and as my cultural background, I was surrounded by colorful surface patterns and motifs. Also, my father's job was not related to art, but he has a passion for art, and as I remember he always has done many craft and creative kinds of stuff and installation for my birthday or for decorating my childhood room. Finally, the serious part took place with my enrolment into the Art school.
I have an Associated degree in Graphic design and a BA in Fashion Design. After graduating from Graphic design, I immediately started working for some companies and I started working as a Freelance designer since 2011.

I enjoy expressing my emotions over designing, then always there is a motivation. As I enjoy the process of creating and expressing myself through the design process, that’s the main reason for choosing to be a designer.

I chose it completely by myself.

It varies, it could be a design for a mural painting, a single motif, or even a fashion collection.

I really don’t care about the age range, I think each designer is a unique one and each one has its own ability to create own desired world, considering to who wants to be and what wants to express.

First of all, I think every good designer could be a great designer, it's the same road and the difference it could be the path that each one chooses to continue. As a result, a good designer at some point may be distracted trough some conditions while a great designer is someone who tries to be focused and it's open-minded in terms of growth and expansion in his/her art career.

It's not about simplicity or being complicated. I think a good design it’s made by the harmony between the designing process part which starts from an idea and it ends with the final result.

There are no rules, each design that corresponds to its functionality, fulfills its purpose, respects the client's need, could be a good one.

Starting a new Illustration project.

Regarding that, each one can his/hers, but for me, it's about paying attention to my feelings even I’m going to decide to start a new project.

william morris, Yayoi kusama, henri Gillet

In terms of Fabric design as well as fashion, I can mention the ETRO brand, because they mix different cultures and make their own unique pieces, I enjoy the harmony and the relation between their creations.

There are many of them published in my own books. I like the most of my floral patterns as well as animals that I created them inspired by my cultural heritage motifs. They are pieces that every time I take a look at them, I can get a good vibe from them.

I think each one needs to go on his/her path and experience a lot of things to find their own way, cause I believe each one could be a unique one.

Impossible to think about! Cause this is what makes me feel satisfied and happy.

It's an absolute Freedom and joy.

Obviously I always had my family support but also a great and unforgettable person, who has a significant role in where I'm standing nowadays “Rudy Gabriel”.

If you can enjoy what you do, lose yourself in the process, feel free, then you’ll be able to reach whatever you want.

There's no such thing called “obstacle”. For me, it's about a road that you always will keep going forward and enjoying your own unique trip, no matter what.

It depends and varies base on different design categories, but in general, definitely, the presentation part also has an important role. It's about doing the adequate way possible, cause if you are satisfied with your creation, then the presenting part would be about adding extra value to that.

There's no such an ultimate goal for me, cause I think when you achieve something then next step you want something more, by the moment it would be about an expansion of my designs based on new fascinating ideas and having my own shop to sell surface pattern designs for the home sector as well as fashion.

Innovation and quality.

In terms of Surface pattern design and regarding today's society, paying attention to the final result and ambient would be important. Also adding a design that could offer a refreshing look, help you to relax and gives you a good mood, it could be a helpful point to consider.

Actually I'm collaborating on designing a women’s collection, that's very exciting for me because after graduating, I can consider it as my first experience in the fashion industry.

I'm quite satisfied with all of them, each one took me one step forward, so they all are like puzzles that complete me as a designer.

I hope we can see more designs which could help to make a world a better place to live for all and I believe every design regarding its aspect could be a part of that.

It depends on the project, sometimes I need more time to make changes or even modifications the whole idea, it could vary between 2-3 days till a week. Cause each piece has to come out with my complete satisfaction.

I start it with an idea that comes to my mind and the rest it takes place. It's almost like an exciting journey.

Free your mind and everything will take place at the right time and moment.

I think it goes hand in hand, sometimes it depends on society and the aspects that it needs, sometimes not.

With the new technology, you can bring your idea easier, even it helps you to connect to people and express the idea even more, as a consequence the design could be something more vivid in life.

Sketchbook, different types of pencils including color pencils, watercolor, gouache, acrylic, markers, Adobe programs, Graphic tablet.

The good balance between them considering the design type could lead you to achieve a successful design project.

They are free to ask everything.

It gives me pleasure, pure joy, and appreciation.

I never had done any project under someone's influence. I learned from many people, but in terms of influence, I can tell that I'm unaffected.

Biography books, even not related to any artist or designer, made me think more and review my life focal points, cause I believe they helped me a lot even in terms of my personality changes and updates, which could have a direct effect on my way and design concepts.

Through the process of experimentation without hesitation.

Alexander McQueen

It's really exciting and also hard to explain my true feelings about it.

I don’t have any favorite color and all depends on my mood, I love all colors, I love nature. Also about food and season, I don’t have any favorites. About the brand, There are many of them, but I like the creative designs of Viktor and Rolf a lot.

I get up early and I meditate every morning or even during the day. I go to the gym to exercise, cause it also helps me a lot to can free my mind and being more concentrate on my ideas and new projects, besides I'm training myself to enjoy little things in my daily life because the good feeling is something essential for my day. As a consequence, all those things guide me to stay motivated.

I just live in the present.

Believe in yourself and you will find the best way that works for you.

Designer Interview

28 April 2020

I started being passionate about art since I was a kid. Then my strong desire pushed me to art and drawing classes. As a result, I started my serious art career as I entered Art high school. At that time, I realized that I wanna be an artist.

From many years ago I decided to be a freelance designer as a Graphic and Surface pattern designer. But my actual personal brand is built less than a year ago, as I recently finished my studies on Fashion design by Oct 2019.

It's an absolute Freedom and joy.

I like challenges, because I think they make you change the way of thinking, they let you change your view perspectives. So I enjoy both designing motifs and surface patterns for the fashion as well as home sector.

My first designs were based on Graphic Design sector (Logo, brochure..), but my first pieces as a motif and Surface pattern design was made for the client from Belgium, who afterward invited me to collaborate with other artists and publish my designs in a resource book for artists, Graphic designers, and stylists.

Color pencils, markers, watercolor, Adobe Photoshop, and Illustrator.

I think creativity doesn't care about a certain time or moment, at least mine doesn't work like that.

In a good design, you must pay attention to every aspect related to design functionality and usage. But I think the most powerful and important part would be the idea.

Hard to explain! A great sense of high positive vibration, mixing with joy and happiness.

OMG! Even harder to explain!! Like being out of this world!

I think there are no established rules, but the designs' ability to communicate and accomplish on its best way its role and purpose related to its sector and area could make a successful design.

The idea and the purpose of which design is made for.

I think if you train yourself to see positive things and aspects of anything even in those that in general they are “Marked” as a negative thing, you can always communicate and reach others with a big smile and encourage them to think and see things with another perspective. This transmits a good vibe to people and the environment even on the hardest times.

No rules for inspiration! They can come from everything and everywhere. But mine comes from any subject that makes me feel good even a small thing. So I can hear the sound of the bird, see a newborn plant, and get inspired.

Honestly, I'm not restricted to some sort of style, that’s why I experience different styles based to my idea, what and how I want to communicate and I highly trust to my intuition to choose the style for my designs and often I reach that part trough en experimenting process.

Currently, I live in Italy but I have lived in different places and each one has its effects on me and my designs. But I think still my cultural heritage and background play an important role when it comes to design, I'm an Iranian freelancer artist and as you see my different artworks at least you can find some cultural aspects on them. The repetition, the bold and sharp colors, as well as symmetry and a mix of geometric lines with organic ones...etc, those are some aspect that you can find in historical motifs and designs of my country.

My design process like any other starts with an idea, then I'll decide about how to express it, sometimes I have to go to the experimenting phase to can decide better about the final result. Then the real process starts.

Learn, experiment, having fun with the process, being updated, then follow your intuition for the best outcome.

For me the negative part does not exist, I call it as experimentation part that leads you to reach your goals based upon what you want and what you like the most. But being a designer MUST be your own 100% decision without being influenced sentimentally or forced by anyone.

Expressing my feelings in the best way.

It could be different based on the design area, but in general, the communication skill would be applied to all of them.

It could vary, but I could use almost anything regarding from inspiration process to the final results. There's no restriction, anything that could help me to express my idea even better it would be welcomed, also I don’t have any fear about trying new things and technics, so I’m quite open in the process.

If you are really passionate about something and you just don’t see it as a job to earn money from it, then you'll always find the best way to manage your time.

What is your next project?

All of them can have their own level of importance, cause each one brings you a new experience and they make you grow step by step. But the most important based on the level of adding and learning many things during the process was making the design for publication which leads me to be offered by a publisher to have my own design books.

As I changed my point of view I try to not to have any plan! All I'm trying is going with the flow and paying more attention to how I feel when I want to start a new project. As being an artist I think I'm still learning, so I definitely continue doing more experience and enjoy all the process, cause I think those things will lead you to go forward and they’ll bring you even more success.

I do them by myself.

They can reach me through my website.

Interview about Flower Power Fabric Pattern Design Grand Interview

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