Sense of Forest Ilmvörur Matvörubúð by Dmitry Pozarenko is a highly esteemed winner of the very prestigious 2020 A' Design Award í silfri in Innanhúss- og sýningarhönnun Competition Category.
SilfurInnanhúss· 2020
Sense of Forest Ilmvörur Matvörubúð
Client: Gold Apple
A' Design Award í silfri Winner in Innanhúss Category
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About Sense of Forest Ilmvörur Matvörubúð
Myndin af hálfgagnsærri vetrarskógi varð innblástur þessa verkefnis. Gnægð áferð náttúrulegs viðar og granít dýfir áhorfandanum niður í straum af plasti og sjónrænu birtingu náttúrutáknanna. Iðnaðargerðin er milduð með litum rauðs og græns oxaðs kopar. Verslunin er aðdráttarafl og samskipti fyrir meira en 2000 manns daglega.
The Recognition
About the A' Design Award í silfri
Sense of Forest Ilmvörur Matvörubúð vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að Sense of Forest Ilmvörur Matvörubúð sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. Sense of Forest Ilmvörur Matvörubúð er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The suspended ceiling consists of two gratings, covered with natural ash veneer, offset from each other by 6 degrees and hanging at different heights. Round columns in a wooden lath pierce the ceiling like tree trunks pierce the crown. The cash desk area made of natural granite extends with two broken lines into the depth of space. Onyx and granite countertops, five-meter slabs of African wood saturate the space with the sounding of natural textures.
- Dimensions & Packaging
- The total area is 1238 sq.m.
- Tags
- interior design, retail space, metal, stone, wood, nature
- Production Technology
- Main construction materials: hot-rolled steel, tinted stainless steel, granite, onyx, ash, African wood
- Design Challenge
- The aim of the project is to create an environment that immerses the viewer in a stream of plastic and visual impressions of the signs of nature. The industrial type of equipment made of hot-rolled steel of different sections is softened by the abundance of textures of natural wood, which defines an associative series of natural rather than industrial landscapes.
- Research
- The signs of nature, which became the basis of this project, were intended to soften the urban intensity of the environment and make the store a place for a pleasant pastime and relaxation.
- Inspiration
- The winter crowns of larch trees, forming a translucent arch of many intersecting branches, the columns of trunks lifting these crowns, were the inspiration for this project and became the main idea of the structure of the suspended ceiling.
- Project Duration
- The store is located in the business center of Moscow. The project was completed in 2018.
- Operation Flow
- The store is a place of attraction and communication for more than 2000 people daily. Presentations of new products in the field of perfumery and cosmetics, master classes of famous makeup artists are held here. Make-up artists and cosmetologists share their professional skills, train, put on makeup and just talk with customers.
- Team Members
- Lead Architect: Dmitry Pozarenko
Associate Architect: Elena Lotoshnikova - Image Credits
- All images: photographer Mick Pomortsev, 2019.
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