Dreamquark Auglýsingabæklingur by Fanny De Bray is a highly esteemed winner of the very prestigious 2021 A' Design Award í bronsi in Grafík, myndskreytingar og sjónræn samskiptahönnun Competition Category.
BronsGrafík· 2021
Dreamquark Auglýsingabæklingur
Client: Made For You
A' Design Award í bronsi Winner in Grafík Category
Verified Award Winner
Verify Award Status for #109858The Design
About Dreamquark Auglýsingabæklingur
Dreamquark er myndskreyttur auglýsingabæklingur sem hannaður var fyrir tæknifyrirtæki. Bæklingurinn er 210 sinnum 297 millimetrar að stærð og útskýrir virðisauka fyrirtækisins á skýran hátt. Grafíski stíllinn er innblásinn af núverandi merki fyrirtækisins og er leikandi án þess að vera of naumhyggjulegur. Myndskreytingar og skjámyndir sýna hversu auðvelt er að nota Brain, gervigreindarlausn fyrirtækisins. Bæklingurinn kynnir einnig tækniþekkingu og sérfræðiþekkingu starfsfólks fyrirtækisins. Markmiðið er að veita betri skilning á starfsemi fyrirtækisins.
The Recognition
About the A' Design Award í bronsi
Dreamquark Auglýsingabæklingur vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Dreamquark Auglýsingabæklingur sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Dreamquark Auglýsingabæklingur fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform, the team created an illustrated brochure in order to provide a better understanding of the startup’s added value. Inspired by the existing logo, the graphic style is fun without being too minimalistic, to highlight Brain’s which is an AI, ease of use, and Dreamquark’s technical expertise.
- Dimensions & Packaging
- Brochure: 210 mm x 297 mm
- Tags
- fun, illustration, graphic design, startup, brochure
- Production Technology
- Brochure
- Design Challenge
- Give a better understanding of company activities.
- Research
- Several research have been conducted to create this design:
- Brand platform with the company direction: What is the mission? What are the USP? Who is the target?
- Moodboard of images and emotions that need to be associated with the brand (with the company direction) - Inspiration
- The graphics of the commercial brochure for Dreamquark are directly inspired by the existing logo which is playful without being too minimalist.
- Project Duration
- The project started in March 2020 in Torino and finished in June 2020.
- Operation Flow
- As a rapidly growing company Dreamquark now wants to go further with new communication tools which better convert the benefits of its solutions. After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform the team created an illustrated brochure in order to provide a better understanding the startup’s added value.
- Patents
- Copyright Made for you
- Team Members
- Creative Director: Fanny de Bray
Graphic Designer: Anna Cesa
Brand Strategist: Amandine Lantelme - Image Credits
- Illustrator: Anna Cesa
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