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C-MAX Branding Identity Vörumerkjaauðkenni by Fengnan Lin

C-MAX Branding Identity Vörumerkjaauðkenni by Fengnan Lin is a highly esteemed winner of the very prestigious 2021 A' Design Award í bronsi in Grafík, myndskreytingar og sjónræn samskiptahönnun Competition Category.


BronsGrafík· 2021

C-MAX Branding Identity Vörumerkjaauðkenni

by Fengnan Lin

Client: C-Max

A' Design Award í bronsi Winner in Grafík Category

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Verified Award Winner

Verify Award Status for #114759

Colors

The Design

About C-MAX Branding Identity Vörumerkjaauðkenni

C-MAX vörumerkjaauðkenni er sjónrænt auðkennisferli sem skapað var fyrir tæknifyrirtæki sem starfar á sviði skýjaþjónustu og stórgagna. Merkið sameinar stafina CMAX með algengum kóðatáknum, þar á meðal hornklofum, striki og ör, sem standa fyrir útreikninga og skipulagða hreyfingu gagna. Svartur litur tjáir nákvæmni, á meðan litríkar aukamyndir gefa til kynna bjarta veröld byggða á tækni. Auðkennið er notað á nafnspjöld, vinnukort, minnisbækur og strigatöskur, með fjórlita prentun og UV-lökkun.

The Recognition

About the A' Design Award í bronsi

C-MAX Branding Identity Vörumerkjaauðkenni vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að C-MAX Branding Identity Vörumerkjaauðkenni sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. C-MAX Branding Identity Vörumerkjaauðkenni fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The black of logo represents preciseness, and the colorful auxiliary color means to create a colorful world with high technology.
Dimensions & Packaging
Note book:180mmx130mm; Canvas bag:320mmx390mm
Tags
Brand visual upgrade, Cloud computing, big data, code, Visual Communication Design,
Production Technology
Logo and auxiliary graphics are used in many work scenes,such as business card,work card,notebook,canvas bag and so on.Process involves four-color printing,UV glazing.
Design Challenge
Looking for representative symbols and languages of computing classes.
Research
Most of the C-MAX teams are young and creative,the post-90/95s generation.This company wants to change the stereotype of technology companies between brands and industry.Therefore the logo is designed to black and white,and auxiliary graphics is colorful,C-MAX hopes to use high technology to calculate a colorful world.
Inspiration
People's impression of programmers remains in residence,rigorous , poor communication. However, Most of the C-MAX teams are young and creative ,the post-90/95s generation . C-MAX want to change the stereotype of technology companies between brands and industry.
The logo design is inspired by the international code. Code is a universal language without borders. Creative execution is the combination of code symbol elements "< >", "-", "→"and CMAX fonts.C-MAX company hopes to creat a colorful world with high technology by the new logo.
Project Duration
Guangzhou,Guangdong Province,China,January 1,2020
Operation Flow
Logo design inspiration from the code commonly used symbols,representing calculation; "",means calculation. "-",means moving data with arrow fonts represent a series of tasks performed by order.
Patents
Copyrights belong to Fengnan Lin, 2020.
Team Members
Fengnan Lin
Yingqiang Zhang
Liqing Xian
Image Credits
Image #1: Designer Fengnan Lin,2020.
Video #1: Creator Yingqiang Zhang, Liqing Xian,2020.

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