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Olympic Sun Myndskreytt Bók by Mostafa Abdelmawla

Olympic Sun Myndskreytt Bók by Mostafa Abdelmawla is a highly esteemed winner of the very prestigious 2022 A' Design Award í gulli in Grafík, myndskreytingar og sjónræn samskiptahönnun Competition Category.


GullGrafík· 2022

Olympic Sun Myndskreytt Bók

by Mostafa Abdelmawla

Client: MO Studio

A' Design Award í gulli Winner in Grafík Category

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The Design

About Olympic Sun Myndskreytt Bók

Fullskreytt bók um ferð á Ólympíuleikana í Tókýó 2021. Þar sem ungur drengur, og móðir hans, heimsækja völlinn og verða ástfangin af fjölbreytileika íþróttanna sem hann býður upp á og er hrifinn af öllum hvetjandi íþróttaframmistöðunum. Í lok viðburðarins fer hann með ánægjulegar minningar og lexíur sem munu hjálpa honum að leiða hann til betri framtíðar fulla af afrekum og koma honum á leið til velgengni. Í bókinni eru nokkrir af eftirminnilegustu íþróttamönnum í sögu Ólympíuleikanna, með lifandi og kraftmiklum myndskreytingum í fjörugum og augnkonfektlitastíl.

The Recognition

About the A' Design Award í gulli

Olympic Sun Myndskreytt Bók vann A' Design Award í gulli, óendanlega virta viðurkenningu sem veitt er fyrsta flokks, dásamlegum og framúrskarandi hönnunarverkum. Sigurvegarar í gulli eru afar nýstárleg, framsýn og töfrandi glæsileg sköpunarverk sem endurspegla snilld, visku og hæfni hönnuða sinna. Þess er vænst að Olympic Sun Myndskreytt Bók sé mjög lofuð, brautryðjandi og stórfengleg uppfinning sem skilar fordæmislausu virði. Þetta hönnunarverk sem vann A' Design Award í gulli er stórbrotið, virt verkefni sem gagnast mörkum listar, vísinda, hönnunar og tækni mjög vel og færir þau fram á við. Olympic Sun Myndskreytt Bók skapar sterkar þráartilfinningar, vekur ástríðu, hvetur til sköpunar og heillar okkur.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
A fully illustrated book about the Olympic Games in Tokyo, 2021. This book is featuring vibrant and dimensional illustrations, that focus on successive phases of movement of Olympic athletes showing excellence, persistence, and passion.
Dimensions & Packaging
The book is available in different sizes, but the standard version is Width 8.5" in x Height 8.5" in.
Tags
book, children's book, sports, olympics, swimming, football, running, soccer, tokyo, olympic games, illustration
Production Technology
Sketches were made using pencil, then scanned and illustrated using Adobe Illustrator.
Design Challenge
The creative challenge was to capture these inspirational moments of some of the best Olympic athletes achieving their goals in a visually interesting way, by using fresh drawing angles and different perspectives in the style of illustration, and focusing on the energetic movement of athletes, while applying that to the overall art direction with a vibrant gradient color palette.
Research
Since the illustrator was inspired by real iconic figures from the Olympic Games, qualitative research was conducted in the form of data collection about famous Olympians like Florence Griffith, Usain Bolt, and Farida Osman, to study the anatomy of their movements and try to commemorate some of their career highlights. Mood boards were then created to help tell the story guided by the script. The outcome was vivid illustrations powered by an energetic color palette and unique perspectives.
Inspiration
Inspired by real figures from the history of the Olympic Games. The illustrator tried to capture some of their iconic moments and inspirational techniques throughout their career in the Olympic Games, and show them as heroes as they are for the younger generations. They are all proof that strength comes from within and it conquers any obstacle, pain, and injustice.
Project Duration
The project started in September 2019 and finished in July 2020. The publishing date was pushed to July 2021 because of COVID-19 and the delay it caused to the Olympic games.
Operation Flow
The layout of the book is designed to be friendly and approachable to children, where most of the illustrations are connected throughout the pages, while others are spread on double folded pages, which makes the dynamic illustrations and vivid color palette even more engaging and encouraging more interaction with the story.
Patents
Copyrights belong to Mostafa Abdelmawla and Odetta A. Fraser.
Image Credits
Image #5: Author Odetta A. Fraser

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