After a Bird Fell Down Myndabók eftir Shu Wei Chang

Hönnunarverkið After a Bird Fell Down Myndabók eftir Shu Wei Chang er hávirt verðlaunaverk sem hlaut hin virtu 2022 A' Design Award í bronsi verðlaun í keppnisflokknum Hönnun prentaðra og útgefinna miðla.

BronsPrentun· 2022

After a Bird Fell Down Myndabók

eftir Shu Wei Chang

Viðskiptavinur: Shu-Wei Chang

Handhafi A' Design Award í bronsi í flokknum Prentun

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Heimsækja vefsíðu Skoða hjá A' Design Award Fréttatilkynning Verðlaunamerki

Litir

Hönnunin

Um After a Bird Fell Down Myndabók

Eftir að fugl féll niður er myndabók sem sameinar uppbyggingu gataðrar bókar og sprettibókar. Bókin er 105 sinnum 150 millimetrar að stærð og um 27 millimetrar á þykkt, sem er nálægt stærð lítils fugls. Þegar blaðsíðunum er flett stækkar gatið og spíran rís hærra, á meðan bókin sjálf verður þynnri. Kápan er hvít, hefur sandkennda áferð og heldur gagnsæjum límmiða prentuðum með grænni fjöður innan í ígreyptri lægð. Hönnunin sýnir að tímans rás felur í sér bæði tap og nýjan vöxt.

Viðurkenningin

Um A' Design Award í bronsi

After a Bird Fell Down Myndabók vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að After a Bird Fell Down Myndabók sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. After a Bird Fell Down Myndabók fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.

Á bak við hönnunina

Fjölmiðlapakki

Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.

Einstakar eiginleikar: By combining the structure of hole books and pop-up books, this picture book adopts "volume of book pages" into its narrative. While reading, readers would find out the hole bigger and the sprout taller page by page. With A6 size and thickness which is almost three centimeters, the book size is as big as the dead body of a bird. While readers turn each page and make the book thinner, they can feel that the body of a bird gradually disappears at the same time.
Stærðir og umbúðir: 105mm x 27mm x 150mm, 15pages, back taping, debossing and a transparent sticker on cover
Merki: graphic design, editorial, book design, picture book, hole book, pop-up book, artist's book
Framleiðslutækni: In terms of color, the whole book is purely white as possible. Wish such kind of emptiness could make readers relate to "time," something we cannot see but can feel. Besides, there is no words shown on book cover. Instead there is a debossed rectangular pit where a transparent sticker printed with a green feather is at. It looks like a photo frame sealing a feather, which symbolizes that this book seals the death of the bird in this story.

Second, paper with sand-like texture is chosen for the cover. Hope readers can feel like touching the ground; that is, where this story happens.

Third, the copyright page is decorated with blue sky and is the very beginning of this story as well. So, when readers open this book, they would not only read the sentence, "A bird fell down onto the ground," they can dive into this story from the bird's-eye view from the sky.
Hönnunaráskorun: The most difficult part is how to actualize the binding. Before the final version, the design was revised three or four times. At the beginning, this book was envisioned to be the board book for babies. With the binding method which thick cardboard was pasted in pairs, it was planned that there would be a hole within this book. Yet, it would be almost impossible to make holes on each page aligned. In addition, if
chosen paper is thicker than 1 mm, it couldn't be printed or even bound. After long discussions and several revisions, 0.5mm cardboards with spine taping is chosen. Such binding needs more glue than ordinary books to bind pages firmly. It jams pages as well. So, after the printer made several experiments to find out the most suitable way for flipping through, it became the book you see now.
Innblástur: It's a story about seeds germinating after a bird died and fell down onto the ground, and the end but also the beginning of life. Via increase and decrease of its volume, this book want to bring out the plot and core concept: "there are two sides to life.", and make readers realize that time passing are not simply about reduction and death. Increase and birth are also what time passing brings.