The Sound of Poetry Aðalmyndefni herferðar by Chih-Hsi Chen is a highly esteemed winner of the very prestigious 2022 A' Design Award í járni in Grafík, myndskreytingar og sjónræn samskiptahönnun Competition Category.
JárnGrafík· 2022
The Sound of Poetry Aðalmyndefni herferðar
Client: Chih-hsi Chen
A' Design Award í járni Winner in Grafík Category
Verified Award Winner
Verify Award Status for #131359The Design
About The Sound of Poetry Aðalmyndefni herferðar
Bókartexti: Hljóð ljóðlistarinnar er aðalmyndefni sem hannað var fyrir herferð með tveimur hlutum: ljóðaleikhús sem kannar röddina og vinnustofuröð um vísindaskáldskap og alheiminn. Aðalmyndefnið tekur á sig mynd hljóðrása, líkt og sést á tölvuskjám. Náttúrulegir þættir eins og logar, laufblöð og kórallar eru afmyndaðir í bylgjuform, sem skapar framandi og súrrealíska áferð. Lárétt uppsetningin endurspeglar hvernig línur texta eru settar fram í ljóði. Samanbrjótanlega veggspjaldið er prentað á trefjaríkan pappír, mattan öðrum megin til að halda djúpsvörtum bakgrunni, með titilinn í silfurlituðu bleki.
The Recognition
About the A' Design Award í járni
The Sound of Poetry Aðalmyndefni herferðar vann A' Design Award í járni, virta viðurkenningu sem veitt er góðum hönnunarverkum sem uppfylla þær faglegu og iðnaðarlegu kröfur sem gerðar eru til vel hannaðra sköpunarverka. Sigurvegarar í járni sýna mikla færni, mikla sérhæfingu, sérfræðiskilning og skapandi getu höfunda sinna. Þess er vænst að The Sound of Poetry Aðalmyndefni herferðar sé mjög metið, dáð og elskað sköpunarverk sem er hagnýtt og nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í járni sameinar bestu starfsvenjur greinarinnar og hefur hæfa tæknilega eiginleika tengda þekkingu og hæfileikum. The Sound of Poetry Aðalmyndefni herferðar er virt fyrir nákvæmni sína og er hannað til að veita lífsgæðabætur sem hjálpa til við að gera heiminn að betri stað.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- There are several examples of visualization of the sounds, such as Chladni figures (similar to concentric circles), and digital waves of audio tracks on the computer screen. However, it is a challenge to combine them with cosmos elements in an innovative, also to provoke sensory stimulation. The key visual design takes the form of audio tracks. Several solid, natural elements converted into wave shapes, bring an exotic and surrealistic feeling to the viewers. The horizontal arrangement of the structure just echoes the text arrangement in the poem, and the entire poster is likewise a poem at the same time.
- Dimensions & Packaging
- Folding poster, w297mm x h42mm (A3)
Card, w180mm x h75mm - Tags
- Poetry, Sound, Wave, Universe, Life
- Production Technology
- In order to create two different touches on both sides of the folding poster, we used paper filled with fibers and matted on one side to keep the saturation of the black-background color right.
The title and information block were both printed in special silver color. - Design Challenge
- The proposition of this campaign combines abstract and concrete concepts. It is a challenge to visualize this unique conflict. Inspired by nature, I distorted and deformed elements such as flames, leaves, corals, est. The whole diagram might looks familiar to the viewers in the first sight, but it turns out to be exotic ultimately.
- Inspiration
- "The Sound of Poetry" campaign is divided into two subprojects: the poetry-theater which discovers the possibility of "voice”, and the workshop series under the theme of “science fiction and universal”.
In the universe, life emerged abruptly at the moment when inorganic matter transformed into organic matter. As some said that poetry is built on all things. Then that would be the time when poetry was created. When flame sparkles, the buds bloom, and the rock falls into pieces, they will all compose the sound of poetry. - Project Duration
- The project started in August 2021 and finished in December 2021 in Taipei, Taiwan. They were exhibited in Thinkers’ Theatre.
- Patents
- Copyrights belong to Chih-hsi Chen.
- Team Members
- Chih-hsi Chen
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
