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Nomi Mahjong Mahjong sett by Nio Life

Nomi Mahjong Mahjong sett by Nio Life is a highly esteemed winner of the very prestigious 2022 A' Design Award í bronsi in Hönnun leikfanga, leikja og tómstundavara Competition Category.


BronsLeikföng· 2022

Nomi Mahjong Mahjong sett

by Nio Life

Client: NIO Life

A' Design Award í bronsi Winner in Leikföng Category

33,420

Verified Award Winner

Verify Award Status for #136346

Colors

The Design

About Nomi Mahjong Mahjong sett

Nomi Mahjong er mahjong-sett hannað fyrir hinn hefðbundna kínverska borðleik. Flísarnar eru með svörtum grunni og blátt skreyti, sótt í litapallettu Nio-vörumerkisins, til að skapa skarpa andstæðu í útliti. Táknmyndir af Nomi, hinum snjalla aðstoðarmanni, birtast í ýmsum myndum á flísunum. Flísin með einum punkti tekur á sig form Nomi, og bambusflísarnar eru byggðar á stafnum I í nafninu Nomi. Flísarnar eru gerðar úr þykku melamíni, teningarnir úr málmblöndu og spilapeningarnir úr leir. Færanlegi geymslukassinn er með rennilokun fyrir hraða og þægilega geymslu.

The Recognition

About the A' Design Award í bronsi

Nomi Mahjong Mahjong sett vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Nomi Mahjong Mahjong sett sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Nomi Mahjong Mahjong sett fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
With a geeky black color base, NOMI mahjong redesigned the traditional mahjong tiles to appear affable and high-tech-ish. Combining the traditional Chinese table game with NOMI, which is the warmest AI tide brand in th human world, gives the traditional national treasure mahjong a distinctive technological fashion.
Dimensions & Packaging
345*175*84mm
Production Technology
Mahjong material: high GSM Melamine
Dice material: alloy
Chips: clay
Design Challenge
It’s challenging to fit in with the NIO design philosophy. Therefore, through combining the sense of technological intelligence and affinity, the design aims to enhance brand recognition and meet the needs of target consumers.
Research
In China, Mahjong is a popular traditional table game. This innovative model of Mahjong card pattern integrates a NOMI intelligent AI assistant and the color of NIO automobile. 1 Dot is in the shape of NOMI, and Bamboo tiles are evolved from the the letter I in NOMI.
Inspiration
Inspired by the NIO intelligent assistant NOMI and the NIO brand color scheme, the design incorporates NOMI of various forms into the tiles. The blue color scheme derives from NIO brand color, providing a high contrast visual effect and creating a tech atmosphere through the contrasting color of black and blue.
Project Duration
Opening of the project in 2019/6, first light offering in 2021/5.
Operation Flow
The storage box is portable and can quickly store mahjong tiles because of its sliding lid design.
Team Members
NIO Life

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