Flycat Flugu Köttur Vörumerki by Wei Sun is a highly esteemed winner of the very prestigious 2023 A' Design Award í járni in Grafík, myndskreytingar og sjónræn samskiptahönnun Competition Category.
JárnGrafík· 2023
Flycat Flugu Köttur Vörumerki
by Wei Sun
Client: DOTONE Brand Design
A' Design Award í járni Winner in Grafík Category
Verified Award Winner
Verify Award Status for #143892The Design
About Flycat Flugu Köttur Vörumerki
FLY CAT er vörumerki með áherslu á munnlækningatækni. Nýja vörumerkjauppfærslan mun brjóta upprunalegu staðalímyndina og brjótast í gegnum ímyndunarafl framtíðarinnar. Nýja lógóið sýnir tilfinningu fyrir nútíma tækni með einföldum og skýrum línum, endurbyggir sjónrænt kerfi vörumerkisins með fjölbreyttu framlengingarformum og endurmótar orku vörumerkisins. Með því að byggja upp vörumerkja IP, koma í raun vörumerkjasambandi og vörumerkjaviðurkenningu, gefa vörumerkinu mannúð og auka kjarna samkeppnishæfni vörumerkisins.
The Recognition
About the A' Design Award í járni
Flycat Flugu Köttur Vörumerki vann A' Design Award í járni, virta viðurkenningu sem veitt er góðum hönnunarverkum sem uppfylla þær faglegu og iðnaðarlegu kröfur sem gerðar eru til vel hannaðra sköpunarverka. Sigurvegarar í járni sýna mikla færni, mikla sérhæfingu, sérfræðiskilning og skapandi getu höfunda sinna. Þess er vænst að Flycat Flugu Köttur Vörumerki sé mjög metið, dáð og elskað sköpunarverk sem er hagnýtt og nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í járni sameinar bestu starfsvenjur greinarinnar og hefur hæfa tæknilega eiginleika tengda þekkingu og hæfileikum. Flycat Flugu Köttur Vörumerki er virt fyrir nákvæmni sína og er hannað til að veita lífsgæðabætur sem hjálpa til við að gera heiminn að betri stað.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Flycat is a brand focusing on oral medical technology. It leads the development with innovation, and does not restrict the imagination of the future in the current form. It is hoped that the new brand upgrade can break the stereotype, reconstruct the brand visual system and reshape the brand in a variety of extended forms. vitality.Through the creation of brand IP, the brand image is strengthened and the brand value is conveyed.
- Dimensions & Packaging
- The actual production size of the brand LOGO is the minimum width of 5cm x height of 0.6cm, and the specifications are set in equal proportions in specific materials, which is convenient for customers to use and extend to actual production.
- Tags
- Brand Design, Logo Design, Vi Design, Medical Technology, Brand Ip Design
- Production Technology
- Simple, clear and powerful logos can bring good memory points and facilitate communication. The brand IP image uses gradient metal shell and transparent material to enhance the sense of modern technology.
- Design Challenge
- The brand logo creates a sense of hierarchy and individuality, and creates brand differentiation. After repeated scrutiny and attempts, it has a more modern aesthetic in temperament. The brand IP carrier that extends from the brand name, the cat, how to combine the technological elements to become the unique spokesperson of the brand, and establishing the exclusive DNA of the brand is a difficult problem.
- Research
- With the changing trend of the Internet era, dental medical technology brands need to establish a highly topical and friendly IP image. As a communication medium between the brand and consumer groups, it can carry various forms of changes and continue to output content for the brand. Endow the product with social attributes and brand exclusivity at the same time.
- Inspiration
- The "F" is strengthened and extracted as the super identification symbol of the brand, and the forward rhythm reflects the enterprising spirit of the enterprise; the overall sense of hierarchy is created, and the brand characteristics are emphasized. The design uses the aesthetic philosophy of "Road to Simplicity" to create clear and powerful symbolic characteristics, present a sense of modern technology, and endow the identification symbols with multiple possibilities and ductility.
- Project Duration
- The project started in July 2021 in Shenzhen and finished in January 2022 in Shenzhen.
- Operation Flow
- The brand logo uses "F" as the identification symbol and auxiliary element, which can be applied to various forms of applications such as posters, office supplies, and products; the brand IP image is a derivative based on the brand, which can be applied to the communication and application of different media, and can be used for Multi-field, multi-dimensional and multi-form creative extension enhances the core competitiveness of the brand.
- Patents
- All copyrights DOTONE Brand Design,2021
- Image Credits
- Image #1-#5：
Designer,Wei Sun,2021
Designer,Mingran Wu,2021
3D modeling renderer,Jiaying Zheng，2021
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
