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Tongming Vision Correction Merki by Kuaiyu Tang

Tongming Vision Correction Merki by Kuaiyu Tang is a highly esteemed winner of the very prestigious 2023 A' Design Award í silfri in Grafík, myndskreytingar og sjónræn samskiptahönnun Competition Category.


SilfurGrafík· 2023

Tongming Vision Correction Merki

by Kuaiyu Tang

Client: Shanghai Tongming Vision Correction Center

A' Design Award í silfri Winner in Grafík Category

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Verified Award Winner

Verify Award Status for #144198

Colors

The Design

About Tongming Vision Correction Merki

Tongming Vision Correction er merki hannað fyrir sjónleiðréttingarstöð fyrir ungmenni og börn. Nafnið Tongming merkir sjáaldur og bjart, og því er sjáaldrið notað sem aðalhönnunarþáttur. Þrjú sjáöldur með mismunandi skýrleika eru sett upp í röð sem sýnir leiðréttingarferlið frá óskýru til skýrs. Merkið er notað á nafnspjöld, minnisblokkir og veggspjöld. Nafnspjöldin og frjálslega settið eru prentuð á sérstakan pappír, en veggspjöldin nota ljósmyndaefni fyrir utandyra notkun.

The Recognition

About the A' Design Award í silfri

Tongming Vision Correction Merki vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að Tongming Vision Correction Merki sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. Tongming Vision Correction Merki er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Dimensions & Packaging
Size of business card, width 90mm x height 55mm, size of note, width 210mm x height 285mm, etc
Tags
Logo design, business card design, memo design, poster design, website design, etc
Production Technology
The business card and the casual set are special paper, and the poster uses outdoor photo materials.
Design Challenge
To develop a project, the enterprise name is very important and needs to be more relevant to the industry. Generally speaking, it is very difficult to challenge the enterprise name and industry. The design should be internationalized according to the form and style as much as possible to capture the symbols in the industry,
Research
The center relies on the latest ophthalmic technology of Tongren Hospital, according to the principle of "three linkage" of binocular vision, uses pure physical training methods, and does not inject, take medicine, or touch the eyes. It is safe and risk-free. It is specialized in correcting myopia, hyperopia, amblyopia, astigmatism, and squint of young people. The technology is advanced and the effect is remarkable.
Inspiration
Tongming Vision Correction Center is a national chain organization specialized in correcting the vision of young people and children.
The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Project Duration
The longest time of the project is spent on the logo. The purpose is very clear. A good image system is required. First, a good logo is needed. Then, the development of graphics is assisted. Then, some evolution and plasticity are done. The whole time can be completed in half a month.
Operation Flow
The project took half a month to complete.
Team Members
Kuaiyu Tang

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