ReForm Plastic Vörumerkjahönnun by Giang Nguyen is a highly esteemed winner of the very prestigious 2024 A' Design Award í bronsi in Grafík, myndskreytingar og sjónræn samskiptahönnun Competition Category.
BronsGrafík· 2024
ReForm Plastic Vörumerkjahönnun
by Giang Nguyen
Client: ReForm Plastic
A' Design Award í bronsi Winner in Grafík Category
Verified Award Winner
Verify Award Status for #147036The Design
About ReForm Plastic Vörumerkjahönnun
ReForm Plastic er samfélagslega ábyrgt fyrirtæki með höfuðstöðvar í Víetnam, sem hefur skuldbundið sig til að takast á við vandamál plastúrgangs, bæta lífskjör óformlegra úrgangsiðnaðarmanna og stuðla að hringrásarhagkerfi með framleiðslu á húsgögnum og borðum úr endurunnnum plastúrgangi. Sérkennilega yfirborðsáferð ReForm Plastic borðanna er vandlega ofin inn í vörumerkjasamsemðina. Þegar fyrirtækið heldur áfram að framleiða ný borð vex og þróast eignasafn vörumerkisins og skapar kraftmikið og sameinað safn hönnunargagna fyrir skapandi verkefni.
The Recognition
About the A' Design Award í bronsi
ReForm Plastic Vörumerkjahönnun vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að ReForm Plastic Vörumerkjahönnun sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. ReForm Plastic Vörumerkjahönnun fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- ReForm Plastic is a Vietnam-based social enterprise dedicated to solving the plastic waste problem, improving the livelihood of informal waste workers and promote circular economy by producing furnitures and boards from recycled plastic waste. The brand identity is built upon the surface texture the plastic boards - so as long as new boards are made, the brand asset library will keep expanding and create a “generative” and cohesive library of design materials to work with.
- Tags
- plastic waste, brand identity, social impact, recycled, furnitures
- Design Challenge
- The creative challenge for ReForm Plastic's brand identity redesign comes from the fast-growing development of the brand. ReForm Plastic opened their first pilot facility in early 2020 and has been expanding rapidly without a cohesive brand identity - this poses the challenge of redesigning without compromising the brand's image in the public eyes.
- Inspiration
- The design inspiration comes from the goal to create an authentic brand identity that resonates with core values of the brand as well as represents the brand products, combined with a thorough observation of the surfaces of ReForm Plastic boards. Once we know what the design should communicate, how it should be communicated, the design process became much more straight-forward.
- Project Duration
- The project was started in July 2021 and finished in October 2021.
- Team Members
- Giang Nguyen
- Image Credits
- Hieu Nguyen
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