Yanzhou IP Design Myndskreyting by Pan Shurui is a highly esteemed winner of the very prestigious 2024 A' Design Award í bronsi in Grafík, myndskreytingar og sjónræn samskiptahönnun Competition Category.
BronsGrafík· 2024
Yanzhou IP Design Myndskreyting
by Pan Shurui
Client: Northeastern University of China
A' Design Award í bronsi Winner in Grafík Category
Verified Award Winner
Verify Award Status for #158551The Design
About Yanzhou IP Design Myndskreyting
Yanzhou IP hönnun er röð myndskreytinga sem skapaðar voru fyrir Yanzhou-fornborgina, sögulegan stað í Zhejiang-héraði í Kína. Myndskreytingarnar breyta menningarlegum svæðiseinkennum í persónumiðaða sjónræna auðkennismynd. Sviðsmyndirnar sýna staðbundna byggingarlist og þjóðlega siði með lagskiptum litum og rólegu andrúmslofti. Öll listaverkin voru unnin með grafískum hönnunarhugbúnaði í 3600 x 3600 punkta upplausn og 300 dpi. Markmiðið er að kynna menningu fornborgarinnar á formi sem hentar nútíma smekk og styðja við varðveislu hennar.
The Recognition
About the A' Design Award í bronsi
Yanzhou IP Design Myndskreyting vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Yanzhou IP Design Myndskreyting sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Yanzhou IP Design Myndskreyting fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Yanzhou IP Design is an IP illustration of Yanzhou's ancient city culture, which conceptualizes regional cultural elements through the form of illustrations, creates a situational atmosphere, matches color levels, and uses modern media to showcase Yanzhou's unique architectural culture and folk customs. It spreads Yanzhou's human and natural culture in a way that fits modern aesthetics, endowing the ancient city culture with new contemporary connotations.
- Dimensions & Packaging
- 3600 x 3600 pixels, 300dpi, RGB.
- Tags
- IP Design, Yanzhou Ancient City, Illustrations, Derivative Products, Chinese Style Illustrations
- Production Technology
- The illustrations and expressions were drawn by Photoshop graphic design software. It can showcase the details of exquisite illustrations well.
- Design Challenge
- The difficulty lies in the creative graphic expression of culture, the combination of modern aesthetics and traditional culture, the accurate grasp of the characteristics of national style illustrations, and the retention of traditional charm while keeping up with the aesthetic pace of the times.
- Research
- Yanzhou Ancient City, located in the west of Hangzhou, Zhejiang Province, has a history of nearly 1800 years and once occupied an important position in economy, culture and transportation. In the contemporary society with developed Internet and digital media, people can seize the opportunity to carry forward Yanzhou culture by investigating the rich connotation of this regional culture and establishing the popular IP image and national style illustration as the expression media.
- Inspiration
- By conducting IP design and illustration design on the theme of Yanzhou IP Design, exploring the visual presentation of traditional culture with localized IP characteristics, using IP images and media to express the elegance of Yanzhou, endowing local culture with new era connotations and pleasing forms of expression, and arousing people's love and awareness of protecting Yanzhou culture.
- Project Duration
- The project started in Shenyang, Liaoning Province, China in July 2023 and was completed in Shenyang, Liaoning Province, China in October 2023, lasting a total of three months. In November 2023, the project was exhibited in the "Beautiful China" innovative design competition in Hangzhou, Zhejiang Province, China, and won the national first prize.
- Operation Flow
- Spread the traditional culture of ancient Chinese villages in a way consistent with modern people's aesthetics, and arouse people's awareness of protection.
- Image Credits
- Image #1 : Illustration Pan Shurui 2023.
Image #2 : Illustration Pan Shurui 2023.
Image #3 : Illustration Pan Shurui 2023.
Image #4 : Illustration Pan Shurui 2023.
Image #5 : Illustration Pan Shurui 2023.
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