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Rebranding Emplus Auðkenni Emplus by Ruud Winder - Rebrandt®

Rebranding Emplus Auðkenni Emplus by Ruud Winder - Rebrandt® is a highly esteemed winner of the very prestigious 2024 A' Design Award í bronsi in Grafík, myndskreytingar og sjónræn samskiptahönnun Competition Category.


BronsGrafík· 2024

Rebranding Emplus Auðkenni Emplus

by Ruud Winder - Rebrandt®

Client: Rebrandt®

A' Design Award í bronsi Winner in Grafík Category

16,225

Verified Award Winner

Verify Award Status for #160251

Colors

The Design

About Rebranding Emplus Auðkenni Emplus

Í síbreytilegum heimi breytast væntingar og þarfir sjúklinga einnig innan heilbrigðisþjónustunnar. Bráðalækningadeildin verður að vera sú fyrsta til að sjá fyrir breytingar í læknisþjónustu. Til að halda sér stöðugt upplýstum á þessu nýja sviði býður Emplus upp á þjálfun og leiðsögn. Í hönnuninni er bráðalækningadeildin sýnd með hinum dæmigerða lækniskrossi, en með punkt á þeim hluta sem vantar. Þessi táknmynd, sem vísar til þess pusluspilabúts sem vantar og sem Emplus veitir, birtist einnig í myndskreytingunum.

The Recognition

About the A' Design Award í bronsi

Rebranding Emplus Auðkenni Emplus vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Rebranding Emplus Auðkenni Emplus sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Rebranding Emplus Auðkenni Emplus fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The world around us is constantly changing, and so are the demands of the patients, and the way we provide healthcare. Emergency Medicine was always and will always be at the forefront of healthcare. Emplus offers training courses for Emergency Medicine professionals. The essence of the Emplus identity design is to captured the dynamics and visualizing that missing piece that makes the difference. The different forms are used alternately and increase the experience of the changing world and the dynamics of the profession. They symbolize the shifts in focus to the new situation.
Dimensions & Packaging
European DIN sizes.
Tags
EMplus, design, Ruud winder, emergency medicine, courses, The Netherlands
Production Technology
Digital and paperwork
Design Challenge
Keep it as simple as possible, but still telling so much, that's a challenge!
Research
The creative team has made endless test series to arrive at the correct layout and the right size of the dots.
Inspiration
Inspired by the visual language typically used in the medical world, the designer wanted to create new forms by abstracting the essence and delving deeper into simplicity. The combination of the red cross with a subtle aqua-colored dot creates a medical icon with the nuance of the 'missing piece' for which Emplus provides the training.
Project Duration
EMplus started in 2023 and will continue to grow the following years.
Operation Flow
The different forms are used alternately and increase the experience of the changing world and the dynamics of the profession. They symbolize the shifts in focus to the new situation.
Patents
All rights: Rebrandt / Ruud Winder 2024
Team Members
ruud winder - branding Architect and Designer
peter puntman - Motion Graphics
linda kaandorp — dtp
veronica stroomer — Microsoft documents
simone winder — assistent designer
Image Credits
All rights: Rebrandt / Ruud Winder 2024

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