Aisling Sans Leturgerð by Paul Robb is a highly esteemed winner of the very prestigious 2025 A' Design Award í gulli in Grafík, myndskreytingar og sjónræn samskiptahönnun Competition Category.

GullGrafík· 2025

Aisling Sans Leturgerð

by Paul Robb

Client: S6 Foundry

A' Design Award í gulli Winner in Grafík Category

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Verified Award Winner
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Colors

The Design

About Aisling Sans Leturgerð

Aisling sans-serif leturgerð býður upp á fersklega, nútímalega endurtúlkun á klassískum leturgerðarhefðum. Rúmlegar stafagerðir hennar ná viðkvæmu jafnvægi milli nútímalegrar hönnunarhugsunar og leturfræðilegra meginreglna. Skilgreind af fíngerðum ferlum og einkennanlegum formum hefur Aisling hófsaman en sjálfsöruggann karakter. Með áherslu á skýrleika og læsileika er hún fjölhæfur kostur fyrir fjölbreytt úrval nota, allt frá prentmiðlum til stafrænna miðla, þar sem bæði sjónræn höfðun og hagnýtur læsileiki eru nauðsynlegir.

The Recognition

About the A' Design Award í gulli

Aisling Sans Leturgerð vann A' Design Award í gulli, óendanlega virta viðurkenningu sem veitt er fyrsta flokks, dásamlegum og framúrskarandi hönnunarverkum. Sigurvegarar í gulli eru afar nýstárleg, framsýn og töfrandi glæsileg sköpunarverk sem endurspegla snilld, visku og hæfni hönnuða sinna. Þess er vænst að Aisling Sans Leturgerð sé mjög lofuð, brautryðjandi og stórfengleg uppfinning sem skilar fordæmislausu virði. Þetta hönnunarverk sem vann A' Design Award í gulli er stórbrotið, virt verkefni sem gagnast mörkum listar, vísinda, hönnunar og tækni mjög vel og færir þau fram á við. Aisling Sans Leturgerð skapar sterkar þráartilfinningar, vekur ástríðu, hvetur til sköpunar og heillar okkur.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Aisling Sans offers a contemporary reinterpretation of classic typographic principles. Its generously proportioned letterforms, distinctive curves, and broad stance create a refined balance between modern aesthetics and historical proportions. The large open counters are designed to enhance legibility, making Aisling versatile across both print and digital environments. Equipped with advanced OpenType features, comprehensive support for Latin Extended languages, and a flexible range of ten weights alongside a Variable font version, Aisling Sans is designed to meet the demands of diverse typographic applications.
Dimensions & Packaging: The specimen box was digitally printed CMYK 80 x 180 x 255 mm. The booklets were printed CMYK and prefect bound 170 x 240 mm.
Tags: Type design, Typeface, Specimen
Production Technology: The font was digitally created and supported by over 200 Latin languages. The specimen box and 5 booklets were digitally printed in a limited print run, to celebrate the launch, demonstrating the robustness of the family.
Design Challenge: The main challenge was to develop something contemporary using historical proportions.
Research: The research began in 2023, with classical proportions analyzed from historical references. Once this data and ratios were documented we began to study the form and ductus we required from each through weight, creating contemporary forms within the new ratio proportion.
Inspiration: Aisling Sans was inspired by the desire to create a contemporary typeface that seamlessly blends timeless modernity with unique character. Drawing inspiration from the elegance of classic sans-serif designs, Aisling embodies a perfect fusion of tradition and innovation. The type family features carefully balanced proportions, designed to achieve visual harmony and offer a sense of effortless readability. Its distinctive curves and forms reflect individuality while maintaining a sense of sophistication, making it an ideal choice for branding and communication.
Project Duration: The research was started in late 2023, with the production and launch world wide in July 2024.
Operation Flow: The presentation box was included with the first ten orders of the complete family.
Team Members: Paul Henry Robb
Moira Bartoloni
Image Credits: Paul Henry Robb