Silfur Grafík · 2025
Omar Khayyam Veggspjaldaröð
- A' Design Award í silfri 2025 in Grafík
- CLIENT: Vahid Mirzaei Design
- Estimated Number of Design Views: 57,098
- Verification code 55F058BFA3 · Verify this award
Colors
About Omar Khayyam Veggspjaldaröð
Omar Khayyam er röð borgarveggspjalda sem kynna ljóð persneska skáldsins Omar Khayyam. Veggspjöldin marka 975 ára afmæli fæðingar skáldsins. Hvert veggspjald sameinar persneska leturgerð og enska þýðingu sem staðsett er efst til vinstri. Leturhönnunin byggir á klassískri persneskri skrautskrift og er fáguð með læsileika í huga í annasömu almenningsrými. Hvert veggspjald er 150 sinnum 107 sentímetrar að stærð og notar CMYK-liti í 300 punkta upplausn (dpi). Röðin var sýnd á neðanjarðarlestarstöðvum og öðrum almenningsrýmum í Teheran.
About the A' Design Award í silfri
Omar Khayyam Veggspjaldaröð vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að Omar Khayyam Veggspjaldaröð sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. Omar Khayyam Veggspjaldaröð er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.
Press Kit
- Unique Properties
- To commemorate the 975th birth anniversary of Omar Khayyam, this project presents urban posters featuring his timeless poetry. The designs integrate Persian typography with English translations in the upper left, bringing his philosophical reflections to public spaces such as metro stations, buses, and city streets, making his wisdom accessible to all and fostering a cultural dialogue between past and present.
- Dimensions & Packaging
- 150 cm X 107 cm
CMYK color
300 dpi - Tags
- Khayyam, Poster, Calligraphy, Typography, color, life, minimal
- Production Technology
- The posters utilize digital typography, combining Persian calligraphy with modern graphic design principles. The process involved custom type design, composition refinement, and digital rendering to ensure clarity and aesthetic harmony. The typography is crafted to evoke the elegance of classical Persian script while maintaining legibility for contemporary audiences in public spaces.
- Design Challenge
- Balancing traditional Persian calligraphy with modern digital typography was a key challenge. Ensuring readability in busy urban settings, maintaining cultural authenticity, and integrating bilingual content harmoniously required meticulous composition. Additionally, adapting the artwork for various public spaces while keeping a cohesive visual identity posed a creative and technical challenge.
- Research
- Omar Khayyam was a Persian poet, mathematician, and philosopher whose quatrains explore existential themes, fate, and the passage of time. His poetry has influenced visual arts, literature, and philosophy worldwide. In design and typography, his verses inspire expressive forms, merging aesthetic beauty with intellectual depth. This project extends his legacy into public art, engaging new audiences with his profound reflections.
- Inspiration
- The project was inspired by Khayyam’s timeless wisdom and its relevance to modern life. His poetry explores fate, existence, and the fleeting nature of time, themes that resonate deeply today. The idea of bringing classical Persian literature into contemporary public spaces came from a desire to bridge history, art, and everyday life, creating moments of reflection amid the urban rush.
- Project Duration
- The project started in February 2023 in Tehran and finished in June 2023 in Tehran, and was exhibited in Metro stations and urban spaces in May 2023.
- Operation Flow
- The interaction happens as passersby encounter the posters in urban spaces, catching their eye with intricate Persian typography. The key frames include the first glance, where the poetry’s visual elegance intrigues, followed by reading the English translation, offering accessibility. The final frame is reflection, where viewers connect with Khayyam’s words, making his poetry a part of their thoughts and urban experience.
- Image Credits
- Designed by Vahid Mirzaei
