Hocking Hills Vefhönnun by Cansu Dagbagli Ferreira is a highly esteemed winner of the very prestigious 2025 A' Design Award í bronsi in Viðmóts-, samskipta- og notendaupplifunarhönnun Competition Category.
BronsViðmót· 2025
Hocking Hills Vefhönnun
Client: Cansu Dagbagli Ferreira
A' Design Award í bronsi Winner in Viðmót Category
Verified Award Winner
Verify Award Status for #169553The Design
About Hocking Hills Vefhönnun
Endurhönnun Hockinghills.com kynnir straumlínulagaðan og nútímalegan bókunarvettvang fyrir náttúruvist og útivistarstarfsemi. Með áherslu á skýrleika og notendavænleika byggir uppfærða hönnunin á minimalistískum stíl sem undirstrikar náttúrufegurð Hocking Hills. Fínstillt notendaviðmót, hagrætt leiðarkerfi og safn yfir 100 sérhönnuðra tákna auka aðgengi og virkni. Útkoman er samhangandi og grípandi stafræn upplifun sem einfaldar ferðaskipulag á sama tíma og hún endurspeglar tileinkun vörumerkisins gagnvart náttúru, samfélagi og óhindraðri könnun.
The Recognition
About the A' Design Award í bronsi
Hocking Hills Vefhönnun vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Hocking Hills Vefhönnun sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Hocking Hills Vefhönnun fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The redesign of Hockinghills.com modernizes the booking platform for nature stays and outdoor activities in Hocking Hills State Park. The project involved a complete brand refresh, UX and UI enhancements, and the creation of over 100 custom icons. The updated design improves navigation, refines the user experience, and ensures visual consistency across the platform while maintaining the brands deep connection to the local community and natural environment.
- Dimensions & Packaging
- Desktop and mobile screens were designed for the whole website in a responsive manner.
- Tags
- website, travel, outdoors, icon design, user interface
- Production Technology
- The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and Figma.
- Design Challenge
- Even though an extensive design system was created, the project requirements evolved according to the project needs and as a result of that, keeping the consistency was a challenge.
- Research
- According to the real user data from the existing website, user problems and needs are analysed and UX improvements are done accordingly.
- Inspiration
- The redesign is inspired by the need for clarity and ease of use, allowing the natural beauty of Hocking Hills to take center stage. The minimal and modern design approach removes visual clutter, creating a seamless and intuitive experience. A refined icon set enhances usability without distraction, while the structured layout and clean typography ensure effortless navigation. The result is a functional yet elegant platform that connects users to nature with simplicity and efficiency.
- Project Duration
- 1 year from June 2023 to June 2024
USA and France - Operation Flow
- Hockinghills website is used for researching and booking accommodations, activites in Hocking Hills national park.
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