Bronzo Cinema · 2020
The Mysterious Pearl Attrazione 3D per parchi a tema
by Mark Boey
- A' Design Award di Bronzo 2020 in Cinema
- CLIENT: Shanghai Haichang Ocean Park
- Estimated Number of Design Views: 20,581
- Verification code 57DFB990A5 · Verify this award
Colors
About The Mysterious Pearl Attrazione 3D per parchi a tema
"The Mysterious Pearl" è un'attrazione 3D per parchi a tema realizzata per un parco marino di Shanghai, in Cina. L'attrazione combina un film d'animazione stereoscopico di otto minuti con un veicolo in movimento. La storia segue una sirena e una famiglia di creature marine impegnate in una missione per salvare il mondo. Ogni veicolo dell'attrazione integra sette effetti speciali, come cadute verticali e movimenti orizzontali, ripetuti in sincronia con l'animazione. I personaggi e l'animazione sono stati creati in Maya, gli effetti in Houdini e il compositing in After Effects e Flame.
About the A' Design Award di Bronzo
The Mysterious Pearl Attrazione 3D per parchi a tema ha vinto l'A' Design Award di Bronzo, un riconoscimento altamente prestigioso conferito a design eccezionali che si distinguono per creatività, ingegno e astuzia. I vincitori di Bronzo sono manufatti ampiamente abili e sorprendentemente creativi che autenticano la vasta esperienza, l'immaginazione e l'intraprendenza dei loro designer. Ci si aspetta che The Mysterious Pearl Attrazione 3D per parchi a tema sia un oggetto molto apprezzato, ammirato e amato, notevolmente professionale e innovativo. Questo design vincitore dell'A' Design Award di Bronzo incorpora le migliori pratiche dell'arte, della scienza, del design e della tecnologia, ed è eccellente per l'attenzione al dettaglio. The Mysterious Pearl Attrazione 3D per parchi a tema soddisfa splendidamente i bisogni, tocca i desideri, affascina i sentimenti e attira la curiosità.
Press Kit
- Unique Properties
- Mermaid is a 3D immersive experience located at Haichang Ocean Park theme park in Shanghai, China. Untitled Studios was approached by Haichang to design and create a fully immersive 3D experience based on the story of a mermaid and her quest to save the world.
During the creative process, we refined the characters of Mermaid and the ride's sea creature family, as well as creating the environmental background of the 8-minute animated universe.
Guests are transported into a state of the art 4D film that, along with surprising sensory elements, propels them into the ultimate 'Mermaid ride' experience.
The experience becomes even more immersive with the creation of a uniquely designed ride, each equipped with seven different special effects that repeat numerous times in tandem with the 3D animation, including vertical drops and horizontal motions! - Dimensions & Packaging
- Stereoscopic 3d, 48fps, 12 scenes dimensions HD to 8k resolution. Digital Dolby.
- Tags
- theme park, dark ride, animation, immersive, 4d ride
- Production Technology
- All character design and animation are created in Maya, and all effects are created using Houdini.
Compositing are created in After effects and Flame. - Design Challenge
- The biggest challenge about this job is scale and timeframe.
The entire animation had to be created within six months of production.
Not only that, everything had to be done in stereoscope 3d at 48 per frame with a resolution at 8k. Managing data is one of the biggest issue we never even thought of. What we learned from it. Always optimise working files, very bytes counts in the end. - Research
- There’s only a handful of theme park in the world. The biggest and the best is Disney. Competing with such a big brand is challenging. Our method is start from the basic, storytelling and character design. We knew getting this 2 formula right is important. Technology is the second part that we need to overcome. Finding the right company as partners is just as important. We believe in collaboration.
- Inspiration
- The inspiration comes from watching Pixar and Disney. When I was young I was fascinated with storytelling and animation. I love 3d character that can take you on a journey and explore the magical world. Mixing with roller coaster and storyline would give you the audience a whole new immersive experience.
- Project Duration
- Jan 2019 - Present in Shanghai China
- Operation Flow
- Theme park ride experience. Taking moving image to the 4th dimension.
