Ferro Cinema · 2021
Vitra RimEx Wall Hung Series Animazione promozionale
- A' Design Award di Ferro 2021 in Cinema
- CLIENT: Digital Panorama
- Estimated Number of Design Views: 16,676
- Verification code 1375420116 · Verify this award
Colors
About Vitra RimEx Wall Hung Series Animazione promozionale
La serie Vitra RimEx Wall Hung è un insieme di tre filmati di animazione promozionale realizzati per una gamma di vasi sospesi senza brida. Ogni filmato dura quindici secondi ed è presentato in alta definizione completa a venticinque fotogrammi al secondo. I filmati sono interamente generati al computer. Tutti gli elementi sono stati modellati e animati con software tridimensionale, quindi sottoposti a rendering, combinati con simulazioni di liquidi e compositing. L'acqua e le superfici ceramiche sono mostrate in un'ambientazione semplice e fresca per illustrare la facilità di pulizia e il design igienico della gamma.
About the A' Design Award di Ferro
Vitra RimEx Wall Hung Series Animazione promozionale ha vinto l'A' Design Award di Ferro, un riconoscimento prestigioso conferito a buoni design che soddisfano i requisiti professionali e industriali attesi da creazioni ben progettate. I vincitori di Ferro dimostrano la grande abilità, l'elevata specializzazione, la comprensione esperta e la capacità creativa dei loro creatori. Ci si aspetta che Vitra RimEx Wall Hung Series Animazione promozionale sia una creazione molto apprezzata, ammirata e amata, pratica e innovativa. Questo design vincitore dell'A' Design Award di Ferro integra le migliori pratiche del settore e ha caratteristiche tecniche competenti legate a know-how e talento. Vitra RimEx Wall Hung Series Animazione promozionale è rispettato per la sua accuratezza ed è progettato per offrire miglioramenti della qualità della vita che aiutano a rendere il mondo un posto migliore.
Press Kit
- Unique Properties
- The ceramic workshop founded by Dr. Nejat F. Eczacibasi in Istanbul, in 1942.With the ceramic tiles factory in the 90s, Bozuyuk rapidly became Vitra main production campus. The rimex WC pan that beats all formulas for easy cleaning. The rimex wc pan prevents proliferation thanks to its innovative design. rimex is easy to clean and offers maximum hygiene.
- Dimensions & Packaging
- 15 seconds each and 3 films in total. 1920 1080 Full HD. Frame Rate 25Fps
- Tags
- Hygiene,Rimless,Hung WC,CGI,Art, Animation, Computer Animation,Vitra
- Production Technology
- %100 CGI animation. All elements were modelled in 3d space and animated in Autodesk 3Ds Max software. Rendering Engine V-Ray and Liquid Simulation is Realflow. Compositing was made in Adobe After Effects.
- Design Challenge
- The main objective was to support VitrA's design and technology. The world of this product had to be simple and fresh. The main elements of the animation were the water and ceramic materials that was used to build the modern design. They had to look real to convince the audience. Combining all these with a music in harmony, was the main challenge. T
- Research
- Sales reports and benchmarks were examined to filter the most known designs of toilets. We came across the fact that VitrA is very well known product. Our client briefed us about the technology of this product. The animation was planned to be aired on social media such as VitrA’s Youtube channel and retail stores in all around Europe. The store visitors were subjected to a questionnaire to measure the effectiveness of the film.
- Inspiration
- The rimless WC pan Rimex prevents proliferation thanks to its innovative design. Rimex is easy to clean, and offers maximum hygiene. Rimex WC pans are available in various models suitable for all bathroom styles.
- Project Duration
- Our first presentation of the idea to the client was in 18th of December 2018. Production started within a week. We finished and delivered the final film in 26th of May 2019.
- Operation Flow
- This is a CG Animation videos. Planned to be played on social media platformas such as Youtube, Vimeo, Facebook, Instagram and Vitra’s web site.
- Patents
- Copyrights belong to VitrA Eczacibasi, 2019
