Argento Packaging · 2021
Noxx Bottle Design Packaging
by Res Zinniker
- A' Design Award d'Argento 2021 in Packaging
- CLIENT: Eisbock Brewery Zug, Switzerland
- Estimated Number of Design Views: 22,407
- Verification code AAE0765CBA · Verify this award
Colors
About Noxx Bottle Design Packaging
Il birrificio Eisbock, appena fondato, ha incaricato il designer grafico e illustratore Res Zinniker di creare un design per il packaging. Il punto di partenza è stato il nome Noxx e la bottiglia nera. Il design è stato stampato direttamente sul vetro e per ogni variante è stato selezionato un colore speciale oltre al bianco. Scuro come la notte (Noxx), è stata creata una serie con creature inquietanti che stimolano l'immaginazione.
About the A' Design Award d'Argento
Noxx Bottle Design Packaging ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Noxx Bottle Design Packaging sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Noxx Bottle Design Packaging è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- The newly founded Eisbock brewery asked the graphic designer and illustrator Res Zinniker for a packaging design. The starting point was the name NOXX and the black bottle. The design was printed directly on the glass and a special color was selected for each type in addition to white. Dark as night (NOXX), a series with eerie creatures that stimulate the imagination was created.
- Dimensions & Packaging
- Longneck Beer Bottle, Height 226.5mm, circumference 189mm, printable area 189x79mm.
- Tags
- Craftbeer, Screenprint, Bottle, Switzerland, Creepy, Creatures
- Production Technology
- Screen printing on glass.
- Design Challenge
- The exchange of ideas with the customer side was quite easy and we quickly agreed on the direction we were taking. The hardest part was to convey the uncanny feeling onto the bottle. Much work has been done on the details of the creatures and various variants have been discarded.
- Research
- In the beer industry in particular, a new product is about attracting attention. There's no point in packing an excellent beer in a mediocre design. The client's demands were clear - they wanted both at an excellent level. In the research, the stories of H.P. Lovecraft emerged with its eerie world. This feeling was to be transferred to the packaging. There was a lively exchange with the customer, where various monsters were discussed and many sketches were sent back and forth. The realization took place with Clip Studio Paint and Adobe Illustrator.
- Inspiration
- H.P. Lovecraft and other characters from comics and illustration books. Thomas Ott inspired me to illuminate the motifs darkly and eerily.
- Project Duration
- The project started in January 2017 in Zug, Switzerland and ended with the completion of the entire series in June 2018.
- Operation Flow
- The packaging must immediately attract attention and stick with the consumer as name and appearance.
