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Qyf Interior design di boutique by Sun Concepts Office
Qyf Interior design di boutique by Sun Concepts Office
Qyf Interior design di boutique by Sun Concepts Office
Qyf Interior design di boutique by Sun Concepts Office
Qyf Interior design di boutique by Sun Concepts Office

Argento Interni · 2022

Qyf Interior design di boutique

by Sun Concepts Office

  • A' Design Award d'Argento 2022 in Interni
  • CLIENT: Sun Concepts
  • Estimated Number of Design Views: 13,315
  • Verification code 78E8DA7504 · Verify this award
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About Qyf Interior design di boutique

Qyf è il progetto d'interni di una boutique multimarca a Wuhan, in Cina, con una superficie lorda costruita di 270 metri quadrati. Il negozio propone un'ampia gamma di prodotti, perciò l'esposizione si basa su grandi superfici piane anziché su numerosi scaffali. Questa soluzione essenziale mantiene lo spazio unitario. Gli specchi riflettono gli interni e fanno apparire l'ambiente più profondo. Metallo, pietra e vetro compongono semplici forme geometriche. Le ampie superfici vetrate trasformano il negozio in una vetrina per i passanti. Un percorso circolare accompagna i visitatori davanti a ogni articolo esposto.

About the A' Design Award d'Argento

Qyf Interior design di boutique ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Qyf Interior design di boutique sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Qyf Interior design di boutique è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.

Press Kit

Unique Properties
The wide range of products in the store requires diverse display designs. The design team works out a simple display solution by leveraging the massive planes. By giving up on various shelves, the solution protects the integrity of the space. The reflective mirrors work to stretch the depth of the space in the visual sense.

The design team believes that brand update echoes the new age today because it means the exploration for breakthroughs and possibilities in every sense.
Dimensions & Packaging
Gross built area: 270 sqm;
Project type: Boutique
Tags
Multi-brand boutique, Modernist aesthetics, Metal, Stone, Glass, Geometry, Circular moving line, Sun Concepts Office
Production Technology
By making ingenious use of geometry and colors, the hard metal, stone and glass materials convey the key information that this store collects female brands, and reflects the brand tone that advocates independence and freedom of modern women.
Design Challenge
QYF is one of the landmark boutiques in Wuhan. The design team focuses on handling the relationship between the space and the regions.

The original architectural structure hurts the integrity of the solution. It is a key task to turn the structures harmonious in the space. The harmony between structure columns and storage shelves makes the space pleasant to the eyes.
Research
The designer team removed the original facade, kept the main body of the building, and created a strong visual impact with simple geometrical structures by making intensive use of metal, stone and glass materials.
Inspiration
As cities continue to evolve and renew day after day, the urban space needs to meet the expectations of consumers and provide satisfaction after consumption.
The design team did image design for QYF, a multi-brand boutique with a 20-year history. The store brings about new consumption patterns and lifestyle trends for local consumers. With the modernist aesthetics as the standard design approach, the design team turned the boutique into a high-end brand.
Project Duration
Started in: 10th April, 2021;
Completed in: October 2021;
Location: Tianyuan Street, Wuhan, China
Operation Flow
Located at the juncture of streets, QYF enjoys large visitor volumes. Massive glass materials turn the store into a large showcase, attracting the attention of pedestrians, which is the goal of the design team.

The circular moving line in the store allows the visitors to appreciate every delicate item in the store.

With modernist aesthetic approach, this project injects new energy into the brand. The moving lines and functions, all designed based on the site conditions, meet the business logic.
Image Credits
Liu Zheng and Wang Minjie

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