Argento Educazione · 2024
A Garden for All Design Tipografico
by Danne Ojeda
- A' Design Award d'Argento 2024 in Educazione
- CLIENT: School of Art, Design and Media, Nanyang Technological University, Singapore.
- Estimated Number of Design Views: 163,760
- Verification code EA398146AC · Verify this award
Colors
About A Garden for All Design Tipografico
Questo è un progetto educativo. Si trattava di un compito di Design Tipografico assegnato a studenti universitari della School of Art, Design and Media, NTU, Singapore. Il compito consisteva nel progettare capolettera come famiglia di caratteri. Il risultato è stato la creazione di molteplici famiglie di caratteri da parte degli studenti, ispirate alla flora, alla fauna e alle caratteristiche uniche dei Singapore Botanic Gardens. I migliori capolettera sono stati stampati nel libro A Garden For All, pubblicato dalla casa editrice Epigram Books a Singapore.
About the A' Design Award d'Argento
A Garden for All Design Tipografico ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che A Garden for All Design Tipografico sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. A Garden for All Design Tipografico è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- Original Drops Caps were inspired on natural elements found in the Singapore Botanic Gardens, Singapore First UNESCO World Heritage Site.
- Dimensions & Packaging
- Variable dimensions.
- Tags
- Botanical Garden Singapore, Original Drop Cap Design, Typography, Education, ADM, NTU.
- Production Technology
- This project originated as part of a teaching assignment in the course 'Typography III'. It is an industry oriented assignment whose outcome is the publishing of the produced typographical works, emulating a real design commissioned scenario. To this effect, a group of students from 'Typography III' course from the School of Art, Design and Media (ADM), were invited to collaborate with Epigram Books under the Creative Direction of Associate Professor Danne Ojeda. Students conducted field research in Singapore Botanic Gardens, after which they created original Drop Caps in the form of contemporary illustrated type designs for the book 'A Garden for All'.
- Design Challenge
- To find a unique design direction that will respond to the research abstract, to design and develop a coherent typographical system that carries the essence of the various features of the Singapore Botanical Gardens.
- Research
- To design Drop Caps typographic prototypes, that depict the variety and richness of the Singapore Botanic Gardens, flora, fauna, and any other relevant elements found in situ. This is Singapore First UNESCO World Heritage Site.
- Inspiration
- TYPOlogy is an educational project. It was an assignment on Typography Design given to tertiary education students from the School of Art, Design and Media, NTU, Singapore. The assignment was for each student to design DROP CAPS as a font family (See images and attached PDF). The outcome was multiple font families created by students and inspired by the flora, fauna, and unique features of the Singapore Botanic Gardens. From this, the best of the best DROP CAPS were printed in the book A GARDEN FOR ALL, published by the prestigious editorial Epigram Books in Singapore (See the last part of the PDF attached with the chapters of A GARDEN FOR ALL, with the original DROP CAPS designed for this book).
- Project Duration
- The project TYPOLogy: A Garden for all, latest 8 weeks in total. It took place in Singapore, from September to November 2022.
- Operation Flow
- The Drop Caps are used in the different sections of the book 'A Garden for All', published by Epigram Books, Singapore.
- Patents
- The copyright rests with the authors.
- Image Credits
- All design/authors of the Drop Caps and Epigram Books, Singapore
