Ferro Grafica · 2024
Dpri Library Logo e identità visiva
by Di Wei
- A' Design Award di Ferro 2024 in Grafica
- Estimated Number of Design Views: 10,338
- Verification code 17CA052141 · Verify this award
Colors
About Dpri Library Logo e identità visiva
Dpri Library è un logo e un'identità visiva per un software di editoria digitale. Il logo principale è dinamico e mostra il processo di evoluzione del libro, riflettendo la natura digitale della piattaforma. Cliccando sul logo principale nella home page si rivelano cinque sotto-loghi, uno per ciascuna sezione di contenuti. Anche ogni sotto-logo è animato e restituisce un feedback visivo quando viene selezionato, così i lettori possono esplorare le categorie e aprire un libro. L'identità può essere stampata su oggetti fisici e utilizzata su dispositivi elettronici. L'altezza minima del segno è di 15 mm.
About the A' Design Award di Ferro
Dpri Library Logo e identità visiva ha vinto l'A' Design Award di Ferro, un riconoscimento prestigioso conferito a buoni design che soddisfano i requisiti professionali e industriali attesi da creazioni ben progettate. I vincitori di Ferro dimostrano la grande abilità, l'elevata specializzazione, la comprensione esperta e la capacità creativa dei loro creatori. Ci si aspetta che Dpri Library Logo e identità visiva sia una creazione molto apprezzata, ammirata e amata, pratica e innovativa. Questo design vincitore dell'A' Design Award di Ferro integra le migliori pratiche del settore e ha caratteristiche tecniche competenti legate a know-how e talento. Dpri Library Logo e identità visiva è rispettato per la sua accuratezza ed è progettato per offrire miglioramenti della qualità della vita che aiutano a rendere il mondo un posto migliore.
Press Kit
- Unique Properties
- This design aims to create a unique digital publication software logo, and to attract attention and enhance user experience through the dynamic logo and five sections of classification enquiry. The main logo presents the dynamic process of book evolution, representing the digital characteristics; clicking on the dynamic logo on the homepage reveals the five sub-logos, presenting the effect of evolution and interaction, conveying the infinite possibilities of digital reading.
- Dimensions & Packaging
- Minimum height of sign: 15 mm
- Tags
- Signage, digital publishing, books, visual identity, Brand IP
- Production Technology
- At the beginning of the creation process, I did a vision-experiment-question-correction model to deduce the design. A lot of design was done first to determine what I wanted to express with my main logo: how does the logo evolve from static to dynamic, how does it show evolution and interaction? How to represent its meaning? The book, the publication, and the digitalisation were combined to create a static primary logo design and five secondary logos, and research began on the interactive and dynamic design of the primary logo.Because of the specificity of the design, it can be printed on most physical objects and widely distributed on electronic devices
- Design Challenge
- How does a logo evolve from static to dynamic, how do you represent evolution and interaction? How to represent the meaning of digital publishing? How to split the main logo and rationalise the creation of sub-logos? By combining books, publishing, and digitalisation, we created a static main logo design and five sub-logos, and started research on the interactive and dynamic design of the main logo.
- Research
- The development of the Internet for the dynamic logo design increased interactivity and time and space and other dynamic factors, it makes the logo design out of a single static graphic symbols of the impression of the use of new technologies, the development of new communication media digital publishing, enriching the logo the smallest planar constitutive unit of the information carried by the sign, creating a more vital dynamic logo design, is the face of the era of progress of a new acceptance of the gesture.
- Inspiration
- Inspired by today's online media on the reading software is mostly fiction stories, in the professional field is very few, the interface is more boring, lack of guidance, I hope to make a comprehensive software guide to help people read. By clicking on the main logo in the campaign, the screen changes from a single logo to a colourful logo with a title, representing the variety of possibilities for digital publications.
- Project Duration
- The project commenced in Liaoning in January 2022 and was completed in Liaoning in May 2022.
- Operation Flow
- Clicking on the homepage dynamic logo, five major board sub-logos appear, each of which has a dynamic design, and clicking on them gives feedback on the results, so you can check what you need by going into the board sub-divisions. Hover on the book page will be converted to colour, enter the book to understand the specific information and start reading.
- Image Credits
- DI WEI,2022
